Filed under: Marketing/Advertising, Videos, Chrysler
It seems people weren’t getting the message that Chrysler is a new and much healthier company than it was not even a year ago. To redress the issue, The Pentastar says it has a new campaign called “Coming Home” intended to remind car shoppers that Chrysler has brought families home for decades and will (hopefully) be there to keep doing it for a long time to come.
Follow the jump to see the ad, which strikes a much more traditional note than the previous spots that got dealers in a tizzy. The official press release follows below the video.
[Source: Chrysler]
Continue reading Video: Chrysler begins new ad campaign with nostalgia-soaked “Coming Home”
Video: Chrysler begins new ad campaign with nostalgia-soaked “Coming Home” originally appeared on Autoblog on Sun, 03 Jan 2010 19:58:00 EST. Please see our terms for use of feeds.
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