Big Green Purse believes the way to drive environmentally friendly products is to spend on them … and use dollars to vote in the marketplace.
" … we believe that the fastest, easiest, most direct route to a clean and healthy environment is to shift our spending to environmentally-safe, socially responsible products and services."
" … Big Green Purse … our focus on women because women spend $.85 of every dollar in the marketplace. That’s a lot of power packed in a purse…… used in a way that can’t be ignored. … encouraging A MILLION WOMEN to shift at least $1,000 of money they already spend for an initial $1 billion Big Green Purse impact. …"
" … saves you time. … found products that are really green (not just "green washed") at prices you can afford … pinpointed goods that are not only green but "fair trade," meaning people are paid a fair wage for their work and no child labor is involved."
Via: Big Green Purse LINK