ASUS Color E-Reader Moves Closer To Tablet Market

While the computer industry waits for Apple to release an expected color tablet computer later this month, ASUS is already there. According to news reports, the company is releasing a six-inch OLED color touchscreen tablet e-reader called the DR-570 that includes Adobe Flash, either 3G or Wi-Fi — and a capacity of 122 hours on a single battery charge.

With the addition of color and additional computing power, the emerging categories of e-readers and tablet computers may begin to merge. The DR-570 is expected to be released by the end of this year.

‘Moving at a Fast Rate’

The Taiwan-based ASUS is a leader in netbooks, the subcompact laptops that have been one of the bright spots in computer sales for the last year. In addition to the color DR-570, ASUS will reportedly release 5.7-inch and nine-inch black-and-white e-readers.

The e-reader category, led by the Kindle from Amazon, several devices from Sony, the nook from Barnes & Noble, and other products, saw new entries at the recently concluded Consumer Electronics Show in Las Vegas. A dual-screen e-reader from MSI, for instance, is based on the Intel Atom chip used in many netbooks and will have enough power to compete with most netbooks. Samsung showed six- and 10-inch touchscreen devices, each offering text to speech and, since they use Digital Living Network Alliance standards, could be viewed on compatible TVs.

Plastic Logic showed the Que, a lightweight e-reader that is the first commercial device based on plastic transistors. In addition to less weight, this means physical flexibility. Hearst’s Skiff Reader offered the first product with a display that uses a flexible sheet of stainless steel, providing a resolution of 1200×1600.

The categories of e-readers and tablet computers are “definitely moving at a fast rate,” said Michael Gartenberg, a vice president at Interpret Research. But…

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