Infiniti’s North American division recently revealed details of its latest marketing campaign, which is designed to provide college basketball enthusiasts with a "360-degree look" at the inspired stories behind the run up to the 2010 NCAA Men’s College Basketball Championship. The carmaker signed agreements with ESPN, the National Association of Basketball Coaches (NABC) and the SEC (Southeastern Conference) and Big Ten Conferences.
"Infiniti is working with ESPN to bring the in… (read more)