It seems that American automakers are ganging up on Toyota, as Ford announced that it will also offer incentives for Toyota customers, just like General Motors. If you are working for the marketing department of Toyota North America this might be the right time to panic.
Just as GM, Ford is offering $1,000 for customers who trade in Toyota, Lexus, Scion, Honda or Acura vehicles with model-years between 1995 and 2010. The incentive can be applied on all Ford vehicles, except its gas-electric h… (read more)