Mike “The Situation” Sorrentino has filed paperwork to trademark his nickname.
The chiseled reality personality, who swapped his life as personal trainer for one as one of the stars of MTV’s breakout hit Jersey Shore, has submitted an application to the U.S. Patent and Trademark Office in a bid to trademark his world-famous moniker, The Situation.
In the six-page Dec. 11 application, Mike, 28, outlines plans to market Situation-themed bathing suits, bathrobes, pullovers, tank tops, tracksuits and tuxedos, among other products.
But Mike’s bid to prove that he is one of a kind has already hit a snag. We hear two applications have been filed with the Patent Office; including one by The Sitch’s own brother, porn producer Mark Sorrentino.