This is in response to the launch of the Toyota Prius in India. Besides being a Marquee of the concerned company, what could be the motivation behind the company to launch such a product for the Indian Market? One would have thought the fate of the Civic Hybrid launched and discounted before being withdrawn in the not-so-distant-past would have scared the prospective entrants.:Frustrati This when there are no exemptions for such a class.(This also begs another question, shouldn’t the government be encouraging such products by way of levy exemptions?stupid:) Notwithstanding this, in a price-conscious market, what do you think would be the right price band for such a product taking into account the economics of scale ?
P.S. I am really surprised TATA intends to launch Vista electric in UK before its Indian Launch!! is it a case of them having read the market correctly?
P.S. I am really surprised TATA intends to launch Vista electric in UK before its Indian Launch!! is it a case of them having read the market correctly?