As ad revenues decline, publishers continue to experiment with new areas of content and distribution platforms. What will users pay for? What’s working, or rather, what holds the most potential for growth? Local, niche? Subscriptions, metered? When the internet levels the playing field and anyone can be a publisher or reporter, how do news outlets create the kind of value that equals real revenue?
Find out at paidContent 2010 on Friday, Feb. 19 at TheTimesCenter and debate the issues with top executives. Joining us for The Business of Digital News, moderated by Ernie Sander, Managing Editor, ContentNext Media:
» Josh Cohen, Senior Business Product Manager, Google
» Rob Grimshaw, Managing Director, FT.com
» KC Estenson, SVP & GM, CNN.com
» Lincoln Millstein, SVP, Digital Media, Hearst Newspapers
The full paidContent 2010 agenda is here.
Register today to be part of the conversation in person—and feel free to leave ideas or possible questions in the comments here.
Special thanks to our paidContent 2010 sponsors: Platinum: Oracle; Gold: Rubicon Project, Gigya, RR Donnelley and Lunch: The New York Times