Buzz Boom for Bloom Box Ahead of Wednesday Launch [VIDEO]

Bloom Energy, the Silicon Valley company, which has spent eight years developing a container-like  energy storage devise that could revolutionize how we get our electricity,  is generating quite a bit of buzz ahead of its official coming out party, set for Wednesday.

At last count Mashable’s Bloom article was retweeted 1069 times since its posting yesterday.

Bloom has been working on its energy storage technology for eight years, raising $400 million in venture capital from a string of heavyweight investors including, Kleiner Perkins Caufield & Byers. VentureBeat reports that Bloom was Kleiner Perkins’s first cleantech investment.

The PR rollout for the Bloom Box started Sunday with a segment on 60 minutes, which we’ve posted below the fold. Correspondent Lesley Stahl best described the technology as “a little power plant in a box.”

According to GreenTechMedia Bloom customers testing the energy storage devise include eBay, Google, Lockheed, Wal-Mart, Staples and the CIA.  Backlog and sales are in the $2 billion range, the news site reports.

One Bloom Box can provide enough electricity to power 100 U.S. homes and retails for up to $800,000.  Bloom says it hopes it can, in the next five to 10 years, manufacture a box for individual homes that retails for $3,000.


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