Infiniti Signs New Agreement with CBS Sports

Nissan’s luxury division, Infiniti, announced it has become Corporate Partner of the 2010 NCAA Division I Men’s Basketball Championship and CBS Sports, following the carmaker’s recent sponsorships with ESPN, the National Association of Basketball Coaches (NABC), the SEC (Southeastern Conference) and the Big Ten Conference.

As part of the agreement with CBS Sports, Infiniti is the exclusive sponsor of CBSSports.com’s marquee "Infiniti Bracket Challenge," which attracted 1.1 million p… (read more)