Piracy Studies As a Spam Tool

spamOver the last years we’ve seen dozens of piracy surveys. Thousands of news outlets and blogs generally cover the results, which turned the subject into a cheap and effective way of spamming unrelated services.

This week, another insignificant survey was published, claiming that 82% of all Brits download illegally. However, what really caught our eye in the reports was the following.

“Mark Pearson, managing director of the MyVoucherCodes.co.uk website that commissioned the survey said [blabla]“

Really? Why would a coupon site commission a study on piracy?

The answer is not that hard. In only costs a few hundred bucks to do the survey and there could be hundreds of sites that pick it up, generating a lot of Google link juice. It’s a cheap method to get a spammy service advertised on high profile sites and it certainly beats the cost of real advertising.

Sad but true.

Article from: FreakBits