The customer is always right, but we’re always getting taken. Gulati, the Jaime and Josefina Chua Tiampo Professor of Business Administration, prods businesses to readjust their resilience and mend the bridge connecting consumers with companies.
The customer is always right, but we’re always getting taken. Gulati, the Jaime and Josefina Chua Tiampo Professor of Business Administration, prods businesses to readjust their resilience and mend the bridge connecting consumers with companies.