Yamaha, one of the best-known names in motorcycles, is finally entering the electric bike fray. The company has announced that it will be selling shares in order to raise $812 million to go towards developing low-cost, all-electric motorcycles and “motor-assisted” bicycles.
So far, electric bikes haven’t really taken off — they’re expensive and haven’t had that “it’ factor — but not many of the big players have been designing them, until now. With Yamaha’s presence in the market, electric motorcycles may make a name for themselves.
Yamaha won’t be spending all of that money just on all-electric motorcycles, though it will all go to cleaning up the business. The company’s R&D team will also be working on more efficient engines for its bikes and boats.
via Reuters
Image via Yamaha