30 Greenpeace activists dressed as orang-utans urged Nestlé shareholders to “give orang-utans a break” and stop profiting from rainforest destruction.
Seriously – you gotta love Greenpeace. I wrote about the NGO’s creativity in an earlier post about sustainable seafood at Trader Joe’s. And now, they did it again. I mean, who else would dress up as orang-utans to attend Nestlé’s Annual General Meeting in Lausanne, Switzerland? The activists certainly got the attention of shareholders, Nestlé executives and the media. Some plain-clothed activists even got inside the AGM and dropped banners from the rafters. So what does Nestlé have to do with roaming, homeless orang-utans? According to Greenpeace… a lot.