While it’s easy for those of us in the thick of it to simply “know” that the eventual domination of plug-in vehicles and hybrids is a foregone conclusion, what we pundits conclude is essentially irrelevant (yes, that does represent an existential crisis of sorts). Truly, in the end it comes down to what the average person ultimately accepts.
And if a recent survey by Capital One Auto Finance (done in honor of Earth Day) is any guide, plug-ins and hybrids are not just a passing fad with fully 78% of U.S. consumers now sure that they are here to stay.