While most licensees act in good faith and strive to abide by their contractual obligations, some — according to several studies the majority — intentionally or not end up breaching their contract. Under-reporting of royalties, failure to support the IP as promised, re-interpretation of definitions, sublicensing arrangements, and financial hardship are just some of the common reasons TTOs and their faculty frequently get short-changed. If you don’t have an airtight post-license monitoring procedure in place, you could be losing millions in royalties. That’s why we’ve lined up three leading experts in licensee monitoring for an intensive 90-minute distance learning event: Post-License Monitoring and Support: Performance and Revenue Enhancement Strategies (and when all else fails, how to pull the plug and take back your IP), scheduled for Wednesday, December 16, 2009. Our panel of three experts will show you how to discover these missing dollars using a systematic, thorough auditing process while maintaining positive relationships with licensees. And they’ll also outline the specific steps, after a problem comes to light, you must take to protect your IP and collect your rightfully share royalty payments. For complete details and to register, CLICK HERE.
PLUS, it’s still not too late to register for Thursday’s live event: CLICK HERE for information on Shifting Your TTO from Market Push to Market Pull: Finding the White Space.