Nothing can ruin that new car feeling faster than a coffee stain or parking lot scratch, but Mercedes-Benz has launched a new program that should take some of the worry out of the new car experience.
Mercedes-Benz Financial has released two new insurance programs to ensure that shiny new car stays that way longer. Dubbed First Class Exterior and First Class Interior, the new programs insure against small wear and tear items to the exterior and interior of Mercedes-Benz vehicles.
“All of this was based on feedback and input we got from our dealerships, from dealership interviews and dealer surveys,” said Anamika Singhal, general manager, Insurance Americas, about the new programs. Both became available at Mercedes dealerships last month.
Not to be outdone by its cross-town rival, BMW plans to launch a similar program in the coming months. Mercedes-Benz’ programs are handled by DuPont Automotive, but no word on what partner BMW will select.
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1. ‘M-B Financial…’ view
Source: Leftlane