by Grist
Art: Nat Damm
Steve Price
Digital Designer, Urban Advantage
El Cerrito, Calif.
Digital artist Steve Price, 59, wants to show you the future of green urbanism—literally show you. He creates photo simulations of what blighted urban
landscapes would look like if they were transformed into healthier,
safer, more sustainable places—and pretty sweet spots to live.
Price’s Berkeley firm, Urban Advantage,
builds “photo-realistic visualizations” for developers, design firms,
and local governments that want to show how walkable urban development
could revitalize an area. “Everybody kind of nods and agrees and knits
their brows as they listen to statistics and information about economic
development,” Price said of the public meetings he’s attended. “Then
they see the pictures, and that’s when the smiles occur. And the ‘oohs’
and ‘ahs.’” Read a Grist profile of Price.
Ooh and ah over this animation of a street in Lancaster, Calif.:
Meet more people who are redefining green.
Related Links:
Parking Lots to Parks: Designing Livable Cities
How to make cities more foot-friendly
Green cars do not make green cities
