Yahoo Inc. and Nokia have joined forces in providing each other applications that will help them penetrate in a wider scale the growing market of Internet and mobile users. Yahoo will use Nokia’s navigation and location services, while Nokia will maximize Yahoo’s mail and messaging capabilities. Yahoo’s DNA, said CEO Carol Bartz, is made up of partnerships.
And so the company is doing just that. Yahoo is extending its services this time through mobile social networking. It has acquired the social networking site Koprol which is based in Jakarta, Indonesia, cites Cnet. The key is for people to connect with friends, share photos, start discussions, and locate establishments while on the go. “…we are introducing the Yahoo brand to many new-to-Net users,” explained Senior Vice President Roe Tsou, Asian Region, Yahoo.
Koprol is capable of providing a comprehensive database of activities and resources that Yahoo will utilize to emerge in the growing trend of localized social networks for mobile users. More features and applications that will bring Yahoo’s homepage and services more accessible are on the way. Yahoo is even eyeing for the Blackberry.
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