T-Mobile formally declared war on rival carriers with the announcement of its new “UNcarrier” initiative
at a press event in New York City on Tuesday. John Legere, the company’s president and CEO, called out every major player in the mobile industry but spent extra time bashing
AT&T (
T). The executive repeatedly pointed out the carrier’s “misleading pricing model” and network quality, claiming customers will save more than $1,000 over the course of two years on
T-Mobile, which he also said could handle 50% more bandwidth than AT&T’s network. The carrier was not phased, however.
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