Microsoft’s (
MSFT)
Windows Phone 8 hasn’t exactly lit the world on fire since its release last fall and the company could face trouble gaining traction if things don’t turn around soon.
Per Barron’s, BGC analyst Colin Gillis has released a new research note that casts doubts on
Microsoft’s future in the mobile computing market despite the fact that he remains “supportive of the quality and innovation of Microsoft’s software to power phones and tablets.” The
big issue for Microsoft, Gillis says, is that the company hasn’t figured out how to make people care enough to buy its mobile products, no matter how good they might be.
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