Former Nokia consultant launches Adaia, aiming to make the first fully seaworthy Android phone

Adaia-BMW-Group-Designworks-USA

Former Nokia consultant Heikki Sarajarvi loves everything about being out at sea. Unfortunately, four of his smartphones didn’t share the enthusiasm and all fell apart from sea-spray alone. Sarajarvi, fed up by wimpy smartphones, enlisted the help of sixteen others (including eight former Nokia employees) to form Adaia. Adaia’s sole purpose is to build a sea-ready Android phone that still looks slick and performs well.

Adaia quickly partnered up with BMW’s DesignworksUSA (who have worked with Nokia in the past) for the look and feel of the nautical device. DesignworksUSA president had this to say about the project, ”Dualism is the key characteristic of the design, it had to support an extreme, active lifestyle in the outdoors as well as be appropriate to use in an executive meeting.” Fittingly, the design of the device is based on topographical maps.

Adaia has said the handset will be available sometime next year. While no specs have been released, it will cost more than typical flagship devices. However if you are the type of person who needs unparalleled durability, the price will be more than worth it. Stay tuned for more information on this exciting project as we get it.

Source: All Things Digital

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