Which is the most popular web site in the US? Normally, if you’d answer Google, you’d be right. On Christmas day though, it looks like Facebook managed to pull off the seemingly impossible, dethroning Google as the most visited online destination. At least that’s what analytics firm Hitwise is saying, interestingly enough, on Twitter.
“Facebook was the most visited site in the US on Christmas Eve and Christmas Day. 1st time the site has been the #1 visited US site ever,” Hitwise wrote in a tweet. Of course, this was just for two days and Google isn’t in any immediate danger of being overtaken by the social network.
The most recent numbers show that Facebook is the fourth largest site in the US having just passed AOL last month. Google, Yahoo and Microsoft sites still manage to get well over 100 million unique visitors every month in the US and Facebook still has some work cut out before challenging these top players.
If it manages to keep up the growth it has been seeing, especially in the past year, the time when Facebook is the number one site in the US may come soon enough, perhaps even next year. And with no sign of slowing down, it may very well reach this goal.
In fact, when it comes to individual sites, which is what Hitwise is measuring, Facebook is the third larg… (read more)