This is really, really cool. Filmmaker Ross Pruden — who I don’t know, other than a few quick email exchanges last month — has set up The Connect with Fans + Reason to Buy Contest, based on the CwF + RtB business model, we’ve been discussing. The idea is to try to find cool examples of the business model in practice, and to build a detailed list — with the best business models being able to win a prize. I have absolutely nothing to do with this, and didn’t even know about it until I saw a Twitter message from Ross telling me that I was excluded from the contest.
Of course, under the “traditional” way of thinking about things, some might think I should be upset that Ross is taking this concept that I created and doing something else with it. But, that (of course) is ridiculous. I’m blown away that someone liked the concept so much that they’ve gone forward and set this up, and I really can’t wait to see what comes out of it. In the meantime, if you know of such a business model, and want to take part in the contest, you just need to send a Twitter message with the details, along with the hashtag #CwFcontest.
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