By Josh Beckerman, Reporter, The Wall Street Journal
We skim hundreds of press releases that include tie-ins to current events and pop culture, entries with headlines like “Aviation Expert Available To Discuss Flight 27 Fire” and “What Does Avatar Mean For Cloud Computing?” (These are fictional but plausible examples.) Yesterday’s effort from venture-backed job search and outplacement company RiseSmart Inc. is way better than most, partly because of its intelligent critique of “Up In The Air.”
Since we like business movies (yet never got around to seeing the Renee Zellweger-fires-people epic “New In Town”) we’re glad that RiseSmart got into the discussion with its missive, entitled “RiseSmart CEO Sanjay Sathe Exposes Five HR Myths in ‘Up in the Air.’”
(Note: For some reason this movie brings out violations of spoiler etiquette–with the relatively dissimilar George Will and Rex Reed both giving away far too much. So, SPOILER ALERT!!! We won’t disclose the ending but will address a plot point or two, so you may wish to click the back button, or better yet, the previous post conveniently located on the top right of your screen.)
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