Ford Shares Virtual Reality With Space Shuttle Developer

Ford is cooperating with the United Space Alliance (USA) to make better use of virtual reality applications. The automaker uses simulation software developed by video game developers and movie animators in order to pre-test its future car’s driving characteristics.

This is the task of the company’s Virtual Evaluation lab (iVE). The company’s engineers gather data from the tests performed here and use it to improve visibility, quality and comfort of the vehicles, thus reducing costs related … (read more)