The brand image is very important in car sales, so the people from the marketing department keep on working until things are in place; just like it happened at Ford Performance Vehicles Australia, who’s new appointed official Ambassador is racing legend Allan Moffat.
Moffat, who will represent FPV at future events throughout 2010, is a four-time Bathurst winner. His relationship with the Ford brand started in the late ’60s, when Moffat became a factory team driver. The high point of Allan’s h… (read more)