MTV will “Turn The Beat Around” this month. The network that seems to air everything except music videos has announced the premiere of a new original movie, featuring “stunning dance sequences that combine cutting edge hip hop dance moves with stylized classic disco.” MTV is cashing in on the craze of hit reality shows like Dancing With The Stars and So You Think You Can Dance and burning up the floor with the debut of Turn The Beat Around, premiering Friday, Feb. 26 @ 10 PM ET/PT.
“This film is another great example of our continued commitment to diversifying our programming and creating new content,” Chris Linn, Executive Vice President of Production for MTV, said in a statement Monday. “By focusing on genres that resonate with our viewers, collaborating with emerging musical artists and breaking new talent, we are able to produce unique content made specifically for the MTV viewer.”
Summary: “Set in the competitive L.A. dance scene, the film tells the story of Zoe (Romina D’Ugo), a struggling young dancer who gets the opportunity to fulfill her dreams when she convinces Michael (David Giuntoli), a wealthy nightclub owner, to open a new club with a disco theme. However, as Zoe gets closer to realizing her professional ambitions, her personal and professional lives collide and she finds herself caught between the club’s young owner, her dancer boyfriend (Adam Taylor Brooks) and the sexy, overly ambitious choreographer (Brooklyn Sudano) she might be about to replace. Zoe must fight to overcome all the obstacles before her, in order to become the dancer she’s always wanted to be…..”
Fans can also pick up Turn The Beat Around on DVD March 9, 2010, from MTV Home Entertainment and Paramount Home Entertainment.