Last week at the World Economic Forum in Davos, Nike and Creative Commons announced their new open innovation initiative, GreenXchange. Nike explains:
Nike and Creative Commons believe in the power of open innovation and share a vision of creating a platform that promotes the creation and adoption of technologies that have the potential to solve important global or industry-wide sustainability challenges.
On Monday, February 8 we will be joined by John Wilbanks, VP for Science at Creative Commons and Kelly Lauber from Nike to talk about the status and goals of GreenXchange.
For more information about GreenXchange you can check out the nifty marketing video, a longer descriptive video, or a creative PDF brochure.
Join us on February 8, 2010 at noon ET (9am PT) for the call:
- Phone number: +1 (213) 289-0500
- Code: 267-6815
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