Wrangler Blue Bell – Spring/Summer 2010 Collection and Interactive Website

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Wrangler Blue Bell just launched their new interactive website featuring their Spring/Summer 2010 Collection. The site allows you to take control of the clothes on model Tony Ward, all thanks to the power of interactive technology. The site used digital film and cinematic special effects to present to its visitors a user friendly interface. It’s more than just a collection presentation but an interactive experience that allows everyone to look at the collection in movements controlled by the user.

For Spring/Summer 2010, Blue Bell showcases premium denims in extreme washes and clean rinses. There are also fitted chinos and destroyed denim jackets, as well as Harrington jackets, all styled and influenced by Western Americana in the 1950’s.

Visit: Wrangler Blue Bell Site

Continue reading to view images of the collection and to see a video preview of the interactive site.