The new Ford Fiesta is scheduled to enter the U.S. market this summer and Ford is doing its best to market the car. The company launched the Fiesta Movement, a social media initiative aimed at rising the American public’s Fiesta awareness.
The Fiesta Movement has now reached its second chapter: 40 people will share their own Fiesta vision with the inhabitants of 16 U.S. cities. These have been selected from over 1,000 applicants and have been split into 20 teams. The teams will build the Fie… (read more)