After the new brand was established by Chrysler’s CEO Sergio Marchionne at the beginning of October, it’s now time for the newcomer to make its mark on the public and become visible. Chrysler announced today the debut of the marketing and advertising campaign for the brand, with the Ram brand to appear in TV, print, online and social media environments, as well as events and partnerships.
The Ram Truck Brand customer has been clearly identified and this campaign marks the beginning of how we… (read more)