Earlier this month, we wrote about Lady Gaga’s latest video, "Telephone," and how it has reached new heights in terms of product placement. It’s quite clear that the pop star has turned her music and personal style into a successful brand. And then her fans extend the brand with their own mashups, like this Sesame Street-themed version of the "Telephone" video, with the song blasting to images of a disco party, Bert and Ernie talking on the phone and segments from Gaga’s actual video. It doesn’t appear to be an official Sesame Street production, but pre-schoolers are about the only ones not getting a heavy dose of Gaga these days.
—Posted by Elena Malykhina