From Green Right Now Reports
Target has launched permanent community recycling stations in all 1,740 stores to kick-off a month-long celebration of the 40th anniversary of Earth Day. The celebration also includes the launch of an online eco-boutique where guests can find eco-friendly products and learn more about the company’s commitment to the environment, a month-long sweepstakes and a reusable bag giveaway.
Target will place recycling stations in all of its stores.
The new recycling stations, located at the front of each store, offer a convenient way to recycle aluminum, glass and plastic beverage containers, plastic bags, MP3 players, cell phones and ink cartridges. A full description of recyclables that are accepted is available online.
“We know that eco-friendly living is top-of-mind for our guests, and the launch of store recycling stations allows us to continue to partner with them to curb unnecessary waste in our stores and our communities,” Shawn Gensch, vice president of brand marketing at Target, said in a statement. “Target is committed to the preservation of the environment and to giving our guests eco-friendly options that will help them live more sustainably.”
Target is celebrating Earth Month with other activities, including:
- Launching an online eco-boutique that features downloadable coupons and eco-minded brands with products such as non-toxic cleaners, energy-saving appliances and products made of recycled materials.
- A month-long “Drive Home Green” sweepstakes featuring a grand prize of a 2010 Ford Fusion Hybrid. Guests can enter online for a chance to win or by sending a text message with the keyword “green” to the short code “Target” (827438).
- Giving away with purchase, 1.5 million complimentary reusable shopping bags made from 100 percent post-consumer recycled PET bottles on Sunday, April 18, while supplies last.
- Distributing an innovative newspaper circular that allows guests the option to use a portion of the April 18 circular as an envelope to mail their plastic shopping bags to TerraCycle. In return, guests will receive a $1 coupon towards the purchase of a Target reusable bag priced at $1.49 or more.
- Continuing to encourage guests to use their reusable bags at checkout to receive a 5-cent discount off their total purchase per reusable bag.