Mereja

How to make the perfect elevator pitch for your IP

Written by

Marie Powers

in

Though it may take many years to develop an exciting new technology, successfully attracting a licensee or investor often comes down to a matter of a few critical minutes, if not seconds. And for most tech transfer professionals and faculty inventors, compressing a complex technical achievement into a quick, compelling, and effective “elevator pitch” is an unfamiliar skill and a difficult challenge. That’s why we’ve asked a veteran technology investor — who’s given and heard hundreds of these pitches — to share his know-how and provide a blueprint for grabbing your prospect’s attention and securing that all-important first meeting. Join Eric Nicolaides, founder and Managing Partner of Wildcat Venture Management, on Tuesday, June 15th for this how-to distance learning workshop: The Perfect Elevator Pitch: Sell Your IP in 3 Minutes or Less! Nicolaides will provide inside insights and step-by-step guidance for polishing your presentation and ensuring it hits the right hot buttons. Here’s what you’ll learn in this unique session:

  • Elements of the perfect elevator pitch
  • The 3 key questions you MUST answer about your IP in your pitch
  • Supplemental information: what’s too much, what’s too little
  • How to grab the investor’s attention in the first 40 seconds
  • Examples of good pitches, great pitches, and poor pitches
  • Inventor vs TTO staff: Choosing the right “pitcher”
  • List of do’s and don’ts to consider while crafting your pitch
  • How to “close” and secure a firm follow-up meeting

CLICK HERE to register and for complete program details.

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