From critics to cheerleaders: Apple CEO’s apology instantly sways China’s state media

Apple Apology China Reaction
What a difference a day makes. After being forced to issue a public apology for Apple’s Maps debacle late last year, Apple (AAPL) CEO Tim Cook on Monday issued an apology to Chinese consumers for what the state media deemed to be unfair local warranty policies that differed from Apple’s policies elsewhere. As reported by Reuters on Tuesday, Cook’s plea appears to have worked — the once critical government-run Chinese newspaper Global Times has issued a followup to earlier attacks stating that Apple is “worth respect compared with other American companies.” The Foreign Ministry also reportedly praised Apple for “conscientiously” responding to the media-driven outcry.

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