Author: Serkadis

  • Flickr Find: MacBook Generations

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    Oh man. I’m tempted to just sit back and let you marvel at the beauty, history, innovation, and intelligence that is on display in the picture above, taken and posted by Robert Donovan on Flickr (and be sure to check out the alternate view, too — I actually like the alt view better, given that it shows all of the ports over time). But just in case you’re wondering:
    • Unibody 13″ 2.53Ghz Intel Core 2 Duo MacBook Pro
    • 15″ 400Mhz G4 Titanium PowerBook
    • 15″ 1.25Ghz G4 Aluminum PowerBook
    • 15″ 2.5Ghz Intel Core 2 Duo MacBook Pro

    Amazing stuff — think of the engineering, manufacturing work, and design arguments that went into those little bands of metal, and all of the good work and art that has since been created with them. Beautiful.

    TUAWFlickr Find: MacBook Generations originally appeared on The Unofficial Apple Weblog (TUAW) on Tue, 12 Jan 2010 20:00:00 EST. Please see our terms for use of feeds.

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  • Google’s Top Enterprise Executive: Do Not Be Alarmed by Chinese Cyber Attack

    Thumbnail image for Thumbnail image for Google-logo-enterprise.pngIn an unusual display of concern, the president of Google Enterprise has made a public statement saying there should be no cause for alarm about Google Apps and its cloud computing infrastructure following a major data breach by a China-based attack on Google and 20 other large enterprise companies.

    David Girouard, Google’s president of Google Enterprise, said in a personally written blog post that Google suffered a massive cyber attack last month. According to the corporate Google blog, the attackers came away from Google with stolen intellectual property.

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    Girouard downplayed the impact of the attack. He said Google “believes” the breach did not affect Google Apps customers.

    Girouard, obviously concerned about the backlash, said the incident may raise some questions about Google security. He said that Google is introducing additional security measures to help ensure the safety of customer’s data.

    There are consistent questions about cloud computing’s potential security flaws. Girouard is well aware of this. He tries to make it clear that this incident was not an assault on cloud computing.

    “It was an attack on the technology infrastructure of major corporations in sectors as diverse as finance, technology, media, and chemical. The route the attackers used was malicious software used to infect personal computers. Any computer connected to the Internet can fall victim to such attacks. While some intellectual property on our corporate network was compromised, we believe our customer cloud-based data remains secure.”

    Girouard comes close to making a sales pitch in his statement, saying, in fact, that Google customers benefit from the Internet giant’s investment in data security.

    “While any company can be subject to such an attack, those who use our cloud services benefit from our data security capabilities. At Google, we invest massive amounts of time and money in security. Nothing is more important to us. Our response to this attack shows that we are dedicated to protecting the businesses and users who have entrusted us with their sensitive email and document information. We are telling you this because we are committed to transparency, accountability, and maintaining your trust.”

    This is an incredible incident that will lead to some major issues for Google Enterprise over the next several months. As the battle heats up for cloud computing supremacy, competitors will pick at this incident as an example of why a company that’s more security conscious should be trusted with customer data, not a search engine giant.

    Discuss


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  • Social Media Secrets and Resources Revealed

    social-media_jan10.jpgPresentation company Slideshare recently released its list of “5 Social Media Secrets for 2010″. While these secrets certainly sound like great suggestions, we thought we’d connect them to some concrete tactics and resources that you can use to improve your social media strategy.

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    1. Pay Attention to the Metrics: Slideshare illustrates how CMOs are looking to measure social media conversions for 2010. ReadWriteWeb recently wrote a post about social media ROI in late December. In addition to our suggestions for cash-related ROI, startups can also check out Robin Broitman’s Social Media Metrics Superlist for a look at some great measurement resources.

    2. Scale Good Habits: Says Slideshare, “What works with 2 people won’t work with 20 people. Your entire team should be motivated to respond quickly, post consistently and talk like a human.” Some resources for determining your company’s goals and capabilities include the list of social media questions on Museum 2.0, DoshDosh’s article on campaign goal setting and Beth Kanter’s Social Media Strategy Map and Worksheet. In considering your “human voice”, check out the discussion between Echo’s Chris Saad and Altimeter Group’s Jeremiah Owyang.

    3. Have Rules, But Trust People: According to Slideshare, executives need to “lead by example, rather than managing with a rule book.” We recently wrote a post about how blogging and tweeting leaders build better teams through shared learning, transparency and a culture of openness. Our early article on Zappos’ CEO Tony Hsieh also exhibits how more leaders are embracing the chaos of brand conversations.

    4. Creativity & Personality Trump Big Budget: We’ve published a variety of posts on successful cause-related campaigns including Sloane Berrent’s Kiva fellowship and Beth Kanter’s work with ChipIn. Neither of these efforts were well funded, but both leveraged leaders’ creativity to increase engagement and response.

    5. Listen Listen Listen: Early last year we wrote an article on how sentiment analysis would heat up in 2009. To track conversations about your company you can try ContextVoice, PostRank and/or Echo. For a look at your overall industry you might want to set up your very own Social Media Cheat Sheet.

    And finally, before your run out to tweak your own program, check out Sarah Perez’s “When Not to Use Social Media” article.

    If you’ve got social media secrets you’d like to share, let us know your thoughts in the comments below.

    Discuss


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  • What’s the Chinese Word for Bing? / Google Threatens to Leave China [Digital Daily]

    We actually did an evil scale and decided not to serve at all was worse evil.”

    –- Google CEO Eric Schmidt on the company’s decision to offer a censored version of its search services in China, Jan. 30, 2006

    google-china-bikeEvidently Google’s (GOOG) taking its informal “don’t be evil motto” a bit more seriously these days. The search sovereign threatened late Tuesday to pull out of its operations in China after detecting a “highly sophisticated and targeted attack on [its] corporate infrastructure originating from China.” Targeted in the assault, the Gmail accounts of Chinese human-rights activists.

    “These attacks and the surveillance they have uncovered — combined with the attempts over the past year to further limit free speech on the web — have led us to conclude that we should review the feasibility of our business operations in China,” Google’s chief legal officer, David Drummond, wrote in a post to the company blog. “We have decided we are no longer willing to continue censoring our results on Google.cn, and so over the next few weeks we will be discussing with the Chinese government the basis on which we could operate an unfiltered search engine within the law, if at all. We recognize that this may well mean having to shut down Google.cn, and potentially our offices in China.”

    Shut down Google.cn, and potentially our offices in China? Hmm. What’s the Chinese word for “Bing”?

    Drummond didn’t directly accuse the Chinese government of orchestrating the incursion, but he certainly seems to be implying there’s a link. And you’d think one would have to exist for Google to threaten pull out of a country that has more Internet users than the total population of the U.S. — even if its efforts to gain market share there haven’t met with the same success they have in the rest of the world (Tough to stake your claim in a country where the government favors the local rival and blocks your traffic if you fail to censor.) Baidu’s share of the Chinese search market in the third quarter was 77 percent, up from 75.6 percent. Google’s share for the same period? 17 percent, down from 19 percent.

    So, to some extent, Google can probably threaten to leave the country because it accounts for such a small portion of its revenue. On the other hand, China leads the world in Internet users and presents a hell of a market opportunity — large enough that Google willingly provided a censored version of its services in China as a prerequisite of doing business there. Or, rather, it used to.

    At $395.50 Baidu shares are up more than 2 percent after hours on the news. Google shares are down 1.6 at $581.01.

    Drummond’s post in full, below:

    A new approach to China

    Like many other well-known organizations, we face cyber attacks of varying degrees on a regular basis. In mid-December, we detected a highly sophisticated and targeted attack on our corporate infrastructure originating from China that resulted in the theft of intellectual property from Google. However, it soon became clear that what at first appeared to be solely a security incident–albeit a significant one–was something quite different.

    First, this attack was not just on Google. As part of our investigation we have discovered that at least twenty other large companies from a wide range of businesses–including the Internet, finance, technology, media and chemical sectors–have been similarly targeted. We are currently in the process of notifying those companies, and we are also working with the relevant U.S. authorities.

    Second, we have evidence to suggest that a primary goal of the attackers was accessing the Gmail accounts of Chinese human rights activists. Based on our investigation to date we believe their attack did not achieve that objective. Only two Gmail accounts appear to have been accessed, and that activity was limited to account information (such as the date the account was created) and subject line, rather than the content of emails themselves.

    Third, as part of this investigation but independent of the attack on Google, we have discovered that the accounts of dozens of U.S.-, China- and Europe-based Gmail users who are advocates of human rights in China appear to have been routinely accessed by third parties. These accounts have not been accessed through any security breach at Google, but most likely via phishing scams or malware placed on the users’ computers.

    We have already used information gained from this attack to make infrastructure and architectural improvements that enhance security for Google and for our users. In terms of individual users, we would advise people to deploy reputable anti-virus and anti-spyware programs on their computers, to install patches for their operating systems and to update their web browsers. Always be cautious when clicking on links appearing in instant messages and emails, or when asked to share personal information like passwords online. You can read more here about our cyber-security recommendations.

    We have taken the unusual step of sharing information about these attacks with a broad audience not just because of the security and human rights implications of what we have unearthed, but also because this information goes to the heart of a much bigger global debate about freedom of speech. In the last two decades, China’s economic reform programs and its citizens’ entrepreneurial flair have lifted hundreds of millions of Chinese people out of poverty. Indeed, this great nation is at the heart of much economic progress and development in the world today.

    We launched Google.cn in January 2006 in the belief that the benefits of increased access to information for people in China and a more open Internet outweighed our discomfort in agreeing to censor some results. At the time we made clear that “we will carefully monitor conditions in China, including new laws and other restrictions on our services. If we determine that we are unable to achieve the objectives outlined we will not hesitate to reconsider our approach to China.”

    These attacks and the surveillance they have uncovered–combined with the attempts over the past year to further limit free speech on the web–have led us to conclude that we should review the feasibility of our business operations in China. We have decided we are no longer willing to continue censoring our results on Google.cn, and so over the next few weeks we will be discussing with the Chinese government the basis on which we could operate an unfiltered search engine within the law, if at all. We recognize that this may well mean having to shut down Google.cn, and potentially our offices in China.

    The decision to review our business operations in China has been incredibly hard, and we know that it will have potentially far-reaching consequences. We want to make clear that this move was driven by our executives in the United States, without the knowledge or involvement of our employees in China who have worked incredibly hard to make Google.cn the success it is today. We are committed to working responsibly to resolve the very difficult issues raised.

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  • In Search Of… Images Worth 1,000 Results [The Mossberg Solution]

    If you’ve ever visualized something in your head but couldn’t think of its name, you might appreciate a new method of online discovery: visual search.

    This week, I tested forms of visual search from two companies that hold some serious clout when it comes to hunting around online—Google and Microsoft. Although Google has become our go-to site for looking anything up on the Internet, its searches are dense with text. Microsoft’s Bing search engine, which was introduced last spring, is marketed as a Google alternative that aims to return more useful query data on the first results page.

    [ See post to watch video ]

    Both companies know there are times when text, alone, just won’t do. Google and Microsoft have long offered options for searching the Images section of almost any search term to find a visual representation of it. But now the companies are allowing visually minded users to scour through images to more efficiently pinpoint the picture or information they want. These new visual searches are a bit different. And they also differ from one another.

    Users can use Google’s Image Swirl search to sift through some 200,000 queries of images. And Microsoft offers Bing Visual Search as a way of performing searches on images that are tagged with useful data. Google Image Swirl still requires you to input text search terms, but Bing Visual Search lets you select images the whole time, without typing search terms. The ability to search using images alone is also being explored, and a number of mobile apps make this possible, which I’ll briefly talk about in a bit.

    Google’s Image Swirl, http://image-swirl.googlelabs.com/, is currently categorized by the company as a Google Labs project, meaning that it’s in an experimental stage. It lets users search for images in certain categories that, according to computer vision algorithms, look like they would fit into the search results. Unlike Google queries using the “Images” section, Image Swirl sorts results into several stacks of images, with the most relevant results on the top of each stack. This makes for less image repetition in results, compared with regular image searches.

    These stacks of images come in handy in cases where one word has two meanings, so users can select the one that represents what they’re searching for. Image Swirl also can be used to discover images of a place or thing that you didn’t originally associate with the search term.

    By clicking on the top image in a stack, users can see a diagram of the main image positioned in a center circle and related images connected by lines that resemble bicycle spokes. Selecting one image pulls it to the center of the circle and repositions its surrounding photos. A search for “Robert Downey, Jr.” displayed several stacks—each topped with different images of him. There was a stack of pictures of him dressed as different movie characters, one of him at movie premieres, and a stack of his mug-shot arrest photos.

    Hometown Search

    Presumably because it’s an experiment, Image Swirl doesn’t cover a lot of topics. I typed “Allentown, PA,” the name of my hometown, into the Image Swirl search box and received a message that said my query wasn’t included in the demo.

    Since computer vision algorithms can make mistakes, Image Swirl can pull up images that aren’t relevant to the intended search. My search for “George Washington Bridge” pulled up photos of the bridge at different times of the day from different angles, divided into stacks. But one photo was of a Marvel Comics character named G.W. Bridge. Another was of bikes on pavement, a photo from a Web site for “Bike Month NYC” that mentioned the bridge.

    While Google’s Image Swirl works well as an image search engine, Bing Visual Search is a collection of 48 galleries of photos and is designed to be a data search engine by associating each image with specific data.

    For example, a search for “Famous Directors” is sorted alphabetically. Each image displays data about the person it represents when you hover over it with a cursor. Steven Spielberg’s image text tells me he’s 63 years old, directed 26 films and won two Oscars, and that his highest grossing film was “Jurassic Park,” at $919.7 million. A list on the left side provides categories with which I can narrow the search results. In the case of the “Famous Directors” gallery, these categories include gender, country of origin, and what genre he or she is best known for directing.

    Some of the Visual Search galleries include digital cameras, dog breeds, world leaders, top iPhone apps and yoga poses. Each has its own detailed description and left-side subcategories that can be selected for narrowing down the results. But these Bing Visual Search categories represent images only from sources that have teamed up with Bing, like Fox Sports, Billboard and the American Film Institute. Google searches a larger pool of data from Google Images, which crawls the entire Web.

    The Bing Visual Search results have all been pre-sorted and tagged to associate with a search term. Bing Visual Search is especially helpful with product searches, since each image has a good deal of information associated with it, including price, product reviews and brand. Some items can even be purchased directly from these links.

    After searching with either Google Image Swirl or Bing Visual Search, the final click on an item often takes users to a more text-based Web page, where people can dig deeper into the details of the searched item, like a plain, text search. But first seeing an image could help to narrow the field—or expand a search to include something else that wasn’t originally intended.

    Augmented Reality

    For people looking to take visual search quite literally (without typing any text at all), mobile devices with built-in cameras can let people point and search in a different way from either Image Swirl or Visual Search.Thanks to the integration of augmented reality (AR)—a way of matching real-world photos with computer-generated images—into mobile apps, users can aim their device at something and the image can then be used to identify the subject, as well as details about it.

    I tried three apps on Google’s Nexus One mobile device and Apple’s iPhone:Google Goggles, SnapTell and Layar. SnapTell retrieved much search data about two books I captured in photos.

    Google Goggles is a visual-search application that works on phones running Google’s Android operating system. With Goggles, people could take photos of the outside of a restaurant and learn its name, menu or read customer reviews. Likewise, snapping a photo of a piece of art will return details like its title and artist, as well as a Web link to more information. Google says Goggles will be coming to other mobile platforms in the future.

    This technology brings up a potential privacy issue: Could you some day take a photo of someone and then search for information on that person?

    A Google spokesperson says this app has the ability to use facial recognition with Goggles, but hasn’t launched this feature because it hasn’t been built into an app that would provide real value for users. The spokesperson also cites “some important transparency and consumer-choice issues we need to think through.”

    A Walk With the Beatles

    SnapTell (http://snaptell.com/apps) is another app that uses AR on Android devices as well as Apple’s iPhone. It allows you to snap a photo of a book, CD, videogame or DVD, and get information about it. Layar (http://layar.com) is an app that lets people point their Android devices at locations to get more information. You could see an on-screen visual of a completed structure by pointing the camera at a construction site, or look at a representation of the Beatles on Abbey Road by pointing your phone at the famous crosswalk.

    If you’re a visual thinker and you work well by seeing illustrations of the things for which you search, Bing Virtual Search or Google Image Swirl might help. Or consider using an app with your mobile device that takes advantage of AR technology if you want fast information about something while you’re on the go. As all of these products improve, they’ll include more categories and images to aid online explorations.

    Edited by Walter S. Mossberg. Email

    [email protected]

    Write to Katherine Boehret at [email protected]

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  • Detroit 2010: CT&T debuts three models, including Multi Amphibious Vehicle

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    CT&T Multi Amphibious Vehicle – Click above for high-res image gallery

    CT&T is a Korean company that makes tiny electric cars. You may have read about them on Autoblog Green. And if you did read about about CT&T’s current products, you will know that we don’t think very much of them. The truth, or a close approximation of it? They strike us as all-weather golf carts.

    However, three new CT&T cars just got themselves debuted here at the Detroit Auto Show and we gotta be honest, we’re mostly smitten with what we’re seeing. First up is the C Squared – though the name might actually be “C Square” – we’ll let you know. Anywho, the C Squared is a “creative electric sport [sic] car” that comes with a folding hard top as well as the ability to hit 95 mph. Sure, the nose is rather tragic looking but the back end’s pretty good. Our biggest gripe? The $50,000 asking price.

    Next up is the E-Zone Plus… and, uh, yeah. It has three-doors, will eventually have five-doors, and as the press release says, “headlights.” No, really. That’s what it says. Moving on.

    Multi Amphibious Vehicle FTW! Now you’re talking our language. Seriously, can you think of anything wrong with a six-wheeled, four-passenger electric amphibious car that goes 40 mph on land and 95 mph on the water? Neither can we! Now, some of you party-pooper types might be shaking your heads and saying “95 mph on the water? No frackin’ way!” But rather than face reality we’ll just stick to what we get accused of – regurgitating press releases. Says 95 mph in black and white. Also, check out how excellent this is, “…letting you enjoy all-around activities in resorts, fields, etc.”

    Detroit 2010: CT&T debuts three models, including Multi Amphibious Vehicle originally appeared on Autoblog on Tue, 12 Jan 2010 19:28:00 EST. Please see our terms for use of feeds.

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  • Play Dueling iPods On the JVC’s Dual-Dock Shelf Systems [Docks]

    JVC’s got not one but two new shelf systems out, and each features not one but two iPod docks. That’s one to play The Wizard of Oz, and one to play The Dark Side of the Moon.

    The JVC NX-D2 is a 230-watt system that has a three-way speaker design and the ability to charge and play your two iPods simultaneously. It’s also got a USB Host, AM/FM tuner, and CD player, the last of which seems particularly redundant. Its wimpier 60-watt cousin, the UX-F3, has a pair of two-way speakers and is other wise similar to the NX-D2. The former will be available this month for about $400, while the latter hits stores in May for about $200. That is, unless you find a double coupon. [Far East Gizmos via Uber Gizmo]







  • Uncensoring China: Bravo Google

    Google has publicly announced that that it will cease censorship of its Chinese language, Google.cn website, and is reviewing the feasibility of its entire operation in that country. This follows its detection of malicious attacks on the Gmail accounts of Chinese human rights activists and what Google calls an “attack on their corporate infrastructure originating from China.”

    When Google first launched a filtered search engine in China, EFF was one of the first to criticize it; we’d now like to be one of the first to commend Google for its brave and forthright declaration to provide only an uncensored Chinese language version of its search engine.  

    Our hope is that other tech companies will follow Google’s lead. Too many of them have been willing to comply with Chinese demands that they check their values at the border.

    Of course, whatever the reaction from Chinese authorities, this doesn’t mean that Google will vanish from the Chinese Internet. There continue to be many ready means for circumventing China’s censorship schemes, and we hope Google will continue to provide an uncensored Chinese language search engine, from servers outside China if need be.

    We recognize that there may be short-term economic and political consequences for the company: but if it stands firm in its commitment to provide Chinese citizens with an uncensored view of the Net, we feel sure there will be opportunities and benefits not just for Chinese citizens, but for Google and companies that follow its lead.

    The Internet is global, but it relies on a physical infrastructure that is vulnerable to national policies and clumsy attempts to block and censor. The Chinese authorities will no doubt continue to try to censor the Internet as seen by their own citizens, and malicious attacks will continue against those who seek to use uncensored services and secure communications in the exercise of human rights. Google has stepped up to this challenge: now it’s up to technologists and policymakers to build the tools and to apply the political, economic and cultural pressure to allow citizens in repressive regimes to seek, receive and impart information and ideas through an uncensored Net and maintain their access to the collective knowledge of humanity that it makes possible.


    In the original text of this commentary, we stated that Google “restored” an uncensored Chinese language version of its search engine, which is inaccurate. As well as the filtered google.cn, Google has always provided an uncensored Chinese index on its google.com site.

  • Microsoft launches Kodu, video game creation tool for kids, on PC

    koduMicrosoft is launching its Kodu video game design tools to the PC in the hopes of igniting interesting in computer programming among children ages nine and up.

    Developed by Microsoft Research, Kodu launched last spring on the Xbox 360 as a learning tool that taught the basics of game development. Kids could use it to build game characters and the worlds where they live. They can easily morph the terrain of a game level and create logic loops that show the consequences of what happens after a trigger event. Matt MacLaurin, a director of the Redmond FUSE (Future Social Experiences) Lab and creator of Kodu, said in an interview that Kodu has been downloaded more than 200,000 times for use with the Xbox 360.

    Now the PC version has been launched in a beta test. MacLaurin is more optimistic that schools will be able to adopt the PC version on a larger scale, since they don’t need an Xbox 360 anymore and because they can now export their data to share it with anyone. The PC version can be used with a mouse and keyboard, while the original version worked with a game controller.

    MacLaurin said that the tools introduce kids to programming, design, and math skills. And it does so in a way that doesn’t put kids to sleep. Anyone can create a game within minutes of trying  it out. Kodu users have been able to share their creations on Xbox Live Community Games Channel. MacLarin got the idea for Kodu from his daughter. When she was three years old, she watched MacLaurin’s wife browse through her Facebook page. He realized that most kids interacted passively with computer content, not knowing they can create their own worlds. It took a coupleof years to create Kodu. Almost a year after its release, 60 educational institutions are using it to introduce children to programming.

    In Victoria, Australia, Kodu has been introduced in a pilot program at 26 schools. MacLarin estimates kids have created hundreds of thousands of games with Kodu. Fan sites such as Kodux.com share information among creators.


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  • Demi Moore Goes Ape For Stuffed Monkeys

    Demi Moore is obsessed with monkeys. Get your mind out of the gutter…

    The actress’ fascination with monkeys and contemporary art dolls started when she was a child. Today, Demi boasts am expansive collection of both — much to the chagrin of her “creeped out” hubby Ashton.
    The Ghost star, 47, was thrilled on Sunday when she found a vintage Curious George cuddly toy while shopping at a flea market in Pasadena, Los Angeles.

    Demi discovered the doll as she looked for bargains at the monthly event with her youngest daughter, Tallulah.

    “Just had a flea market adventure w/my baby girl Lulah at the Rose Bowl found another vintage monkey 4my collection! (sic),” an excited Demi Tweeted on Sunday.


  • New Ultra Low Range Precision Load Cells

    Sherborne Sensors (www.sherbornesensors.com), a global leader in the design and manufacture of inclinometers, accelerometers, force transducers, load cells, rotary encoders, instrumentation and accessories for industrial, military and aerospace customers, has announced the North American launch of the SS2/SS3 series, a family of ultra-low range precision load cells, designed for aerospace, automotive, medical, R&D and general industry applications where extremely low force measurements are required.

    The SS2/SS3 series offers full range measurement capabilities to 60 grams, with a 12mV/V full scale output and virtually infinite resolution, enabling low forces to be resolved down to just a fraction of one gram. Bonded semiconductor strain gage technology confers excellent sensitivity, and eliminates the fragility associated with non-bonded strain gage types. The robust design of the SS2/SS3 series features excellent immunity to the effects of eccentric loading, side loading and bending moments, with added versatility of precision measurement capabilities in either tension or compression mode. Low deflection and high-frequency response characteristics of the SS2/SS3 series are suitable for measuring both peak and transient forces over an operating temperature range of -20 to +90 °C.

    Sherborne Sensors customers benefit from extensive applications engineering support, global technical sales presence, repair, refurbishment and calibration services, stocking programs, and continuous product improvements. Illustrating the confidence that Sherborne Sensors places in its products, SS2/SS3 series ultra-low range precision load cells include a comprehensive two-year warranty. Additionally, throughout 2010, Sherborne Sensors guarantees on-time delivery for SS2/SS3 series load cells, or the Purchaser is entitled to claim credit, in accordance with the new Sherborne Sensors Late Delivery Compensation plan. For additional details, drawings and specifications, please contact Sherborne Sensors toll-free (in the US & Canada) at (877) 486-1766 [email protected] or on +44 (0) 870 444 0728 [email protected] (rest of world), or by visiting www.sherbornesensors.com.

  • Wellhead Devices Hydraulic Test System (P/N: A2012)

    Standard:
    ¡¤SY/T5053.1¡«2000 ¡¤API Spec 6A /ISO 10423
    ¡¤API Spec 16A/ISO 13533 ¡¤API Spec 16C
    ¡¤SY/T5127 ¡« 2002

    Application:
    Hydraulic test system for blowout preventer, christmas tree,
    choke & kill manifold

    Features:

    ¡¤ Test media can be water or oil with a wide range of testing pressure from 35MPa-280Mpa.

    ¡¤ The testing process is fully controlled by PC, all the settings and operations could be fulfilled on the control panel, meanwhile, the remote control allows the operators to manually control all the valves without a real site operation.

    ¡¤ Automatic data acquisition supports real-time display of pressure values, flow and time. Testing data can be saved and printed out for further analysis.

    ¡¤ All-round monitoring of test process, and the video archive is available.

    ¡¤ Electrical control strictly sticking to industry standard with sophisticated industrial control computer and data acquisition cards provides more reliable performance and precise data.

    ¡¤ All high pressure valves, tubing and pump made in USA with 316SS to guarantee the test precision and stability.

    ¡¤ Dual pressure releasing devices–PC automatic pressure release & manual pressure release, more reliable and safer.

  • Aero Hoses Test Stand (P/N: A2031)

    Standard:

    SAE.J157-100R ¡¤ SAE J2044

    Application:
    Hydrostatic test of various kinds of metal/ nonmetal hoses, connectors/adapters and fittings.

    Technical data:
    Test pressure: Max. 400Mpa
    Test medium: Water/Aircraft Hydraulic Oil *(Optional)
    Medium temperature: -40¡æ~150¡æ¡À3¡æ *(Optional)

    Test port: 1 port

    Pressure precision: ¡À0.5%FS (For higher precision, please contact factory. )

    Timing range: 0~999 h

    Driven air: ¡Ü7bar compressed air

    Power source: 220V AC

    Dimension: 1500mm¡Á1000mm¡Á1200mm
    Features:

    Fully automatic operation controlled by PLC, supports real time display of pressure values and time, etc.

    User configuration on test time is allowed, and Automatically stops after finishing tests.

    Unmanned testing site monitored by camera at real time, *(optional).

    All high pressure valves, pump, tubing and fittings made in USA with 316SS to guarantee the high testing precision and stability.

    Most of the liquid test medium are applicable.

    Automatically alarms and terminates the test against over-load, overtime and leakage.

  • HP Glisten cases now available

    3BHPGNS41_1 3BHPGNF41_1 3BHPGNB41_1

    If you have an HP Glisten you may have some difficulty getting accessories. If its a case you are after however PDair has you covered ;) with a series of cases in just about any form factor, including flip, book, sleeve and pouch (horizontal and vertical)

    See their full collection here.

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  • LE – ideal for recyclable materials and waste

    Attractive and quiet systems that are ideal for recyclable materials and waste in, e.g. coffee shops, offices, shops and pharmacies. They are valued wherever good design is appreciated in open work environments near customers as typically found in hotel and restaurant areas, and fast food outlets.

    LE TL is based on an ingenious modular system and made from maintenance-free aluminium. The entire system consists of removable modular components.

    A couple of square metres of floor space are all you need to organize your waste handling.

    This top-loaded unit offers you a complete miniature recycling point, where waste can be processed and conveniently sorted for immediate recycling or disposal. Little Elephant compacts waste into standard bins and bags or to bales.

  • New PASI exploration seismographs Series 16S-U e 16S-P (12/24 channels)

    There are the newest version of our well known models 16S-N, smaller, lighter and with a new user friendly interface. Available in 16S-U version (with USB interface for external PC) and 16S-P version (with internal PC and touch screen), 12 or 24 channels, with the possibility to serialize 2 units so that to obtain a 48 channel acquisition.
    Able to perform refraction, shallow reflection, MASW and microtremors, it’s the ideal field instrument due to its reduced weight and dimensions (less than 3kg for the 16S-U).
    The top level performances of this equipment have been coupled to a particularly immediate, easy-to-use and complete user interface, capable to guide operators lacking in experience as well as satisfying the needs even of the most demanding researcher.
    All Seismographs of the 16S-U & 16S-P series are the ideal solution for MASW and MICROTREMORS acquisition. Both methods are used for the determination of the shear-wave velocity(Vs), which is the best indicator for the soil stiffness, strictly related to possible earthquake hazard.

  • SOLENOIDS AND SAFETY HOLD MAGNETS

    If you manufacture safety equipement, in the field of access control or in the field of active and passive security, you must include in your devices components of high quality and totally reliable.

    At TEC AUTOMATISMES, we have been designing, industrializing, manufacturing and assembling solenoids and safety magnets for over 30 years.

    Our development abilities ( up to date software and highly qualified development engineers ) permit us to propose exactly the solemoid or the hold magnet which will fit your devices and answer closely the requipements of your schedule.

    Tell us what you need and we will present you the numerous applications we have already developed in those fields.

    Should you need to get an idea, please have a look to a part of our applications (SOLENOIDS – SAFETY APPLICATIONS) you will find in the list of our catalogues.

  • Weatherproof Intercom station IntellyCom

    Analogue Intercom station with handsfree operation in stainless steel housing.

    • Protection IP 65
    • Integrated optical call indicator
    • Hookswitch key
    • Integrable into all similar PABX.

    The Intercom station IntellyCom is integrable into all similar PABX.
    Due to the sturdy stainless steel housing, in IP 65, an application is at any time possible in the outdoor areas.
    The system is based on a pure free speech mechanism without handset and is thus extremely robust and vandal proof.
    An inserted relay (max. Load 1 Amp.) makes the release possible of switching processes like e.g. door locking,
    signalization or other applications.

    Many system features are programmable, like e.g. pulse/tone dialling, automatic call acceptance or call abort,
    automatic call number concatenation with „occupy “or after time, call volume, call melody, etc.
    The housing is made of stainless steel and is thus non corrosive and very robust.
    The special screws in the front cover protect the station against bad opening and manipulation.

  • Packaging maschines from TREPKO

    Trepko Comopany is a recognised and esteemed manufacturer of packaging machines for food industries both home and abroad.

    The variety of machines offered by TREPKO are extremely diverse, reflecting the current needs of the clients and allowing Trepko to satisfy the most requiring recipients.

    The equipment manufactured by TREPKO can be classified under the following product groups:

    100 series – in-line machines
    200 series – rotary machines
    300 series – filling & coagulation plants for U.F. white cheese
    400 series – modular in-line systems
    500 series – carousel machines
    620 series – dosing systems
    700 series – end of line solutions
    PMG series – machines for brick forming and wrapping

    Full after-sales service (technical support, spare parts) is also provided.

  • South Africa: The best engine for Economic Growth in Africa

    The South African engine

    That engine is the South African economy. Not only is it the largest economy in Africa by far, with a gross domestic product (GDP) of $456.7 billion in 2003,[18] but over the past decade South Africa has become the single largest source of FDI in Africa, at $1.4 billion per annum.[19]

    Much of South Africa’s foreign investment— 63 percent— is directed outside of South Africa’s regional trading bloc, the Southern African Customs Union (SACU), and extends into Francophone and North Africa as well.[20]

    The positive effects of this investment are profound. Countries such as Mozambique, for example, which has one of the fastest-growing economies in the world, have been helped along by high levels of inward South African investment.

    South African companies are helping to diversify African economies and reduce their dependence on primary sector industries. While most FDI from outside Africa focuses on oil and gas, South African firms are branching out, moving beyond mining and brewing to a diverse range of activities including telecommunications, retail, shipping and banking services.[21][22] ,

    As South African companies spread across the continent, they are not only entering markets, but creating them. They are building infrastructure, transferring skills and technology, and prompting foreign governments to enforce laws and strengthen democratic institutions.

    There are some concerns that South African investment represents a kind of “neo-colonialism” in Africa. These concerns are partly driven by lingering resentment over the destructive role that South Africa played in the last decades of the apartheid era in destabilizing its African neighbors.[23]

    The “neo-colonial” argument is given added weight by South Africa’s huge trade surplus with the rest of the continent. Exports from South Africa to the rest of Africa in 2002 were worth R43 billion (roughly $7 billion at today’s exchange rates); imports amounted to only R5 billion (less than $1 billion), most of which involved oil purchases from Nigeria.[24]

    That imbalance is at least partially offset by the benefit to African consumers of South African goods and services. Cellular telephones, for example, have become a hugely popular alternative to the inadequate state-run telephone networks in many African countries.

    South African companies are also working hard to integrate themselves into local economies by training local employees and buying raw materials from local producers.[25] And the peacemaking efforts of the South African government have helped to restore goodwill towards the country in other parts of Africa.

    In addition, companies in other African states have begun to return the favour by investing in South Africa. The media sector in particular has seen new investments by foreign, African investors. South Africa’s weekly Mail & Guardian newspaper is now owned by the Zimbabwean journalist and entrepreneur Trevor Ncube, and last year the Nigerian media group ThisDay launched a new national daily newspaper of the same name in South Africa.

    On the whole, South African investment is good for African economies. And so, too, is growth in South Africa’s own domestic economy.

    A recent study carried out by researchers at the International Monetary Fund concluded that “[a] 1 percentage point increase in South Africa’s per capita GDP growth, sustained over five years, is correlated with a 0.4 – 0.7 percentage point increase in growth in the rest of Africa”.[26]

    Clearly, South Africa is the best and most important engine of economic growth and development across the African continent.

    South African economic policy: using the engine?

    The question then becomes how best to use the South African engine to promote economic growth so that South Africa and other African countries can begin to address the needs of ordinary Africans and to achieve the goals of the AU and Nepad.

    In the late 1990s, the South African government adopted an ambitious economic policy— named Growth, Employment and Redistribution (GEAR)–that aimed to achieve growth rates of six percent per yearor higher.[27] The government pledged to privatize state-owned enterprises (SOEs) and enact labor market reforms that would encourage new investment and job creation.

    While the government is still nominally committed to these reforms, it has begun to abandon them. It now favours a policy of state-centered development that aims to achieve economic growth and redistribution through policies of black economic empowerment (BEE), affirmative action and what is generally referred to as “transformation”.

    There is certainly a need for programs in both the public and private sectors to help those people who were disadvantaged by apartheid. The goal of these initiatives should be to create new opportunities by improving education, expanding property ownership, and encouraging new investment, particularly in labor-intensive industries.

    Instead, the government is committed to an approach that seeks to engineer particular social outcomes according to demographic targets of racial “representivity”.

    For companies, this takes the form of “empowerment charters” within each industry, in which firms commit to divest and sell a certain percentage of their equity to black shareholders. It also means adhering to strict new regulations on hiring and promotion, such as the Employment Equity Act of 1998.

    Thus far, the outcome of these policies has been rather disappointing. Not only have they failed to create economic growth and to expand employment, but they have also failed to benefit the overwhelming majority of black South Africans.

    The lion’s share of BEE transactions has been taken up by a few players, all of whom have close ties to the ruling party. The public sector has extended new services to the poor, but has suffered enormous backlogs, particularly in housing.

    The costs of the government’s policies are being borne by the poor, who must deal with the consequences of slow economic growth and inadequate public services.

    The creation of a new black elite does have the political and social benefit of defusing racial tensions. Yet it does nothing to solve the underlying problem of widespread poverty which “transformation” theoretically hopes to address. Black unemployment continues to rise, and the gap between the multiracial rich and the overwhelmingly black poor continues to grow.[28]

    Again, I must stress that there is a great need for programs that uplift those who have been the victims of racial discrimination in South Africa’s not-too-distant past. The problem is that once race becomes the all-important criterion in these policies, we lose sight of the poor, who were not only marginalized in the past, who but remain so today.

    The poor are best served by a rapidly growing economy and an efficient public service. We are hurting the poor, not helping them, if we sacrifice these goals for policies that promote only a few well-placed individuals who stand in as proxies for a larger group.

    We also need to take the concerns of foreign investors into account. Foreign investors admire and appreciate the South African government’s success in macroeconomic reform, but they are also expressing growing concern about some of the government’s empowerment policies.

    Many foreign companies are quite eager to train and hire black employees, to work with new black business leaders, and to contribute in other ways to the upliftment of previously disadvantaged South Africans.

    Most, however, are uncomfortable with equity divestiture. They feel that a foreign government should not tell them, as foreign investors, how to invest their assets.

    The issue of equity divestiture remains a great challenge, and I trust that the South African government will be wise enough to deal with it in a way that resolves concerns about our country’s commitment to private ownership and, indeed, the market economy.

    Whatever the political merits of the government’s current approach, it is quite clear that our domestic economy has not grown at a rate that can reverse our high unemployment rate of over 30 percent— or over 40 percent, according to the expanded definition, which includes those who have given up seeking work.

    That is well above the unemployment rate of about 25 percent that prevailed in the U.S. during the Great Depression. South Africa needs urgent, sweeping changes in its economic policies— changes that encourage economic growth in the private sector, changes that provide for as much market as possible and only as much state as necessary.

    Regardless of whether the government’s empowerment policies succeed or fail in reaching their demographic targets, what South Africa really needs is the emergence of new black entrepreneurs— people who create new goods and services, people who add value to the South African economy, people who are independent of government patronage and protection. That will only happen in an economy that has less state and more market— where the government intervenes to create opportunities but not to engineer outcomes.

    Leading, or lagging?

    The effect of South Africa’s current economic policies has been slow, jobless growth. Our economy is creeping along at a snail’s pace instead of opening up full throttle. It is growing at 1.9 percent per year, far behind the African average of 3.6 percent and well below the needed levels of 6 percent or higher.

    In short, we are not using the South African engine to its fullest. South Africa’s positive impact on African economic development as a whole is therefore much smaller than it could be, and should be.

    There are two other areas of critical importance to African development in which South Africa should be leading, but in which we are lagging.

    One is the South African government’s stubborn refusal to intervene in Zimbabwe. Not only has this hurt the cause of human rights and democracy in Africa, but it has also had an enormous economic cost.

    Quite simply, one of South Africa’s most important trading partners has collapsed. The cost to the South African economy alone has been estimated at just under $1 billion per year.[29]

    In general, of course, South African foreign policy has been a tremendous boon for Africa. President Mbeki and his government deserve great accolades for their enthusiastic leadership in peace negotiations in Burundi and the Democratic Republic of Congo. The energy devoted to these cases, however, serves to highlight the government’s inaction on Zimbabwe.

    The second area in which the South African government is lagging is in its slow response to the HIV/Aids pandemic. Of all the countries on the continent, South Africa is best placed to deal with the epidemic. Though our health system faces great challenges, it has better resources and better infrastructure than health services in the rest of Africa.

    Yet the South African government fought for several years to avoid dispensing anti-retroviral medicines to pregnant mothers with HIV. It is well behind schedule in rolling out anti-retroviral therapy to extremely ill Aids patients, despite the fact that the medicines are being made available at low prices.

    This tragic policy also has a cost. An international investment bank recently estimated that the South African economy will be 17 percent smaller in 2010 than it might have been without the impact of HIV/Aids.[30]

    The long-term impact of the pandemic may even be greater. Our hospitals are filled with Aids patients and our schools and streets are filling with hundreds of thousands of Aids orphans, whose number is estimated at close to 700 000, and rising.[31]

    The U.N. reports that average life expectancy in South Africa has fallen from roughly seventy years to below fifty. That, in turn, has pushed our ranking on the U.N. Human Development Index down twenty-five places in just three years, from number 94 in 2001 to number 119 this year.

    Clearly, a change is needed.

    A new direction for South Africa

    South Africa needs to move in a new direction. We must use our economic engine to the fullest, both to benefit the people of our own country and to promote development in the rest of Africa.

    To do so, the South African government must enact two sets of reforms.

    The first set of reforms deals with the domestic economy.

    * South Africa must make economic growth the number one priority of economic policy. We must free our economy from the dead hand of state intervention and control.

    * We must embrace affirmative action policies that consider race, but never allow race to trump merit.

    * We must develop empowerment policies that expand ownership and encourage entrepreneurship among ordinary people.

    * Companies should not be forced to divest their equity. Instead, empowerment should start with the privatization of South Africa’s public assets, whose shares should be offered to the poor at a reduced price.

    These reforms involve limiting the power and reach of the state. There are, however, several priority areas in which the South African government can and must intervene.

    * We should improve our police force, for example— not just so that it is more effective, but so that it becomes one of the most effective police forces in the world.

    * We must tackle HIV/Aids with far greater urgency and wisdom, so that our national programme is not only the most costly in the world, as it is today, but also the most effective.

    * We must roll back our labour laws, not just so that they encourage employment, but also so that they become the global model for how to employ large numbers of workers cheaply and still uphold international standards of safety and environmental quality.

    The second set of reforms that South Africa must undertake deals with our economic and diplomatic engagement with the rest of Africa.

    * The South African government should continue to encourage investment in Africa— as well as investment in our own country— by getting rid of all remaining exchange controls.

    There has been considerable progress in removing exchange controls in the past ten years, but more needs to be done, both to free up new sources of capital and send investors a signal of our confidence in South Africa and the African economy as a whole.

    * Our government should work towards free trade in Africa, and should take the lead by lowering its own trade barriers. At present, Africa’s internal trade barriers are the highest in the world and cost African economies some $11 billion per year.[32]

    * We should also make sure that South African investment in Africa is responsible investment. The new Corporate Responsibility Index of the Johannesburg Stock Exchange should be expanded and extended to more South African companies as a way of monitoring and rewarding firms that embrace fair investment practices.

    * In foreign policy, South Africa must abandon its policy of quiet diplomacy toward Zimbabwe and adopt a more activist role.

    Last year, the Democratic Alliance proposed a “Road Map for Democracy” in Zimbabwe with specific timetables and concrete rewards for progress.[33] A similar idea was taken up at the Commonwealth Heads of Government Meeting (CHOGM) in Abuja, Nigeria in December. It is worth reviving and using as the basis for South African mediation in the crisis.

    * South Africa must also use its strong voice within the AU and Nepad to ensure that these institutions enforce a strong set of norms across the continent— norms that reflect the human rights and democratic values enshrined in South Africa’s own constitution.

    * In addition, South Africa should make these pan-African institutions more effective by encouraging them to focus on their core functions.

    In the case of the AU, that means focusing on peacekeeping efforts such as the Peace and Security Council, and the development of regional peacekeeping forces.

    In the case of Nepad, that means strengthening the African Peer Review Mechanism and converting the Nepad bureaucracy into a management consultancy that offers services and advice to African governments and institutions.

    * Finally, South Africa should continue to take the lead in re-shaping Africa’s relationship with the world. We should continue to negotiate free-trade arrangements such as the US-SACU agreement, and push for an end to the trade-distorting agricultural subsidies and import barriers in developed countries that hurt Africa’s economic growth.

    Above all, South Africa must continue to remind Africa and the world of our continent’s great potential. South Africa’s own history teaches us that even the greatest obstacles to progress can be overcome through collective effort.

    Through South African leadership in Africa, we can fulfill the prophetic dream of Dr Martin Luther King, Jr., who hoped for a world that was not only free from political oppression, but free from the oppression of poverty and need.

    The key will lie in South Africa’s ability to overcome the racial obsession that is the legacy of our past. Demography is not, and should not be, destiny. Each of us is far greater than the sum of our demographic parts.

    As the great American poet, Walt Whitman, wrote: “I am large. I contain multitudes.”[34]

    Every human being is wonderfully complex. Race can never be more than one among the many ways in which we know ourselves.

    South Africa itself is a hubbub of multitudes— of different groups of people whose rich diversity gives our country its uniqueness. At the same time, the amazing diversity within each of these subcultures suggests that what Whitman wrote of the individual is just as true of the group.

    We will be far better off as a nation if we look beyond race. We must remember the dictum of the American philosopher John Rawls, that any policy of upliftment that we undertake must be “to the greatest benefit of the least advantaged”.

    South Africa can and must succeed. Our progress can help ensure that Africa fulfills more of humanity’s hopes, and fewer of its fears, in the years ahead.