Category: Software

  • Firmware Update Could Maybe Resolve One of iMac’s Problems, At Least

    If you’re having problems with your new 27-inch iMac, you’ll be interested to know that Apple released a fix via Software Update for the machines that’s said to resolve screen flicker issues. Now your expensive new purchase will only disappoint you in two or three other ways.

    Many users are also reporting issues with cracked screens and yellow tinting on the displays, with a gradient from cool to warm as you move from top to bottom down the monitor. I had the latter issue on two replacement iPhone 3GSes, too, so I can’t help but wonder if Apple’s increased ability to move product isn’t affecting quality control.

    Apple’s also passing the buck in the description of what the new fix for the software-based flicker problem actually does. To wit:

    The 27-inch iMac Graphics Firmware Update applies to the graphics firmware on ATI Radeon HD 4670 and 4850 graphics cards to address issues that may cause image corruption or the display to flicker.

    Elsewhere, the company notes that the firmware update isn’t a cure-all:

    If your screen remains black after applying the updater or if you continue to experience image corruption or display flickering after successfully completing this update, contact AppleCare or an Apple Authorized Service Provider.

    So not only does Cupertino seem to be blaming ATI for the issue, it’s not actually promising to necessarily fix anything with this update, either. Whether Apple goes with ATI or NVIDIA, it just can’t seem to avoid graphics card-related issues. At least this time around it didn’t take two or three years for Apple to acknowledge the problem. Still, sales of the 27-inch iMac have been halted, which probably isn’t making consumers or Apple very happy.

    Let us know if you’ve tried out the update, and whether your problems have been resolved following its installation. I’ve heard from at least one or two people that they haven’t noticed any improvements. One thing’s for sure: Apple has to nip iMac-gate in the bud before further damaging its quality and reliability reputation.


  • Tap Tap Revenge Developer Makes $1M Per Month

    Do you somehow still doubt that the App Store is a huge money-making enterprise, at least for a lucky few? Then consider the news that Tapulous, the development studio behind the wildly popular Tap Tap Revenge rhythm game franchise, rakes in a cool million every month. That’s not EA or Gameloft or someone similar that came in with a reputation. That’s an iPhone-specific development company.

    If you’re not familiar with Tap Tap Revenge (you must not own an iPhone, or read our site very carefully), then you probably don’t know that it’s essentially a clone of games like Dance Dance Revolution and Rock Band, redesigned specifically for the iPhone’s unique interface. It’s fun, and incredibly addictive, which probably has something to do with its impressive degree of success.

    Tap Tap Revenge has reportedly been installed more than 20 million times (although that isn’t necessarily unique installs) and people have played more than 600 million rounds. Rough estimates put the total install base of the game at one-third of all iPhones currently operating. Considering the iPhone’s success, that represents a hefty payday indeed.

    The source of revenue stemming from the Tap Tap Revenge series is varied. Most of the apps themselves cost at least 99 cents, though Tap Tap Revenge 2.6 is free, and artist-specific special editions cost more. But the real money is made from ads in the games, and from a cut of the in-app purchases available in the latest version, which allow iPhone users to buy and download playable, often themed tracks from their favorite artists.

    Obviously, Tapulous is the exception, not the rule. The vast majority of iPhone-only devs don’t make anywhere near that kind of scratch, but if nothing else, this simple rhythm game proves the money’s out there to be made.


  • Add cool backgrounds to your SMS app

    papersmsWho knew Windows Mobile was so hackable?  Apparently one can customize the SMS application background by simply taking a JPG, naming it  sms_bg.jpg, sms_bg1.jpg, and smschatbgr.jpg and simply drop it in the Windows directory of your device.

    If that sounds a bit too much work, there are some backgrounds available to download in self-installing cab form in this XDA-Developers thread here.

    This hack will obviously do nothing to HTC’s threaded SMS application, but if a clean ROM is your thing you now have it made.

    Via Pocketnow.com

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  • Opera Mobile 10 adds Hebrew, Arabic support

    Opera-Mobile-10-beta-2-language-supportWith the first beta versions of Opera Mobile 10 released in November, Opera is making quick progress in adding features and improving performance on its powerhouse mobile browser. Opera Software continues to improve its Opera Mobile 10 browser for Windows Mobile with the release of an upgrade to its latest beta (beta 2). This critical step towards the final version of Opera Mobile 10 includes several updates aimed at improving the user experience.

    Localization for Hebrew and Arabic-speaking regions was prioritized in the Windows Mobile version, and the update brings the following improvements:

    • Support for Hebrew and Arabic Web sites. Right-to-left rendering now works on Opera Mobile 10.
    • Faster loading. When the Opera icon is pressed, watch out for even faster loading of the browser.
    • Increased auto-rotation support. More phones now support auto-rotation.

    Said Jon von Tetzchner, CEO, Opera Software:

    “With each of our beta releases, we put users first. Their needs are our first priority, which is why it was important for us to add bi-directional language support and the ability to input native characters, such as Chinese, into the browser,” “There are millions of Hebrew, Arabic and Chinese speakers out there, and we want to make sure that Opera works seamlessly for them, allowing them to surf the Web within the comforts of their native language.”

    Opera Mobile can be downloaded from this page or directly via this link here.

    Via Unwiredview.com

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  • How-To: Droid Syncing on the Mac

    Maybe it’s because you’ve been watching too many of these ads , but for whatever reason, the iPhone isn’t for you. You opted for an Android-based phone instead. It may blend, but will it sync with your Mac? Read on.

    There are comprehensive third party desktop syncing programs available such as Missing Sync, but realize that with a “Google-based” phone, over-the-air syncing is automatic and built in. When you purchase your Android-based phone, you’ll link it with your Google account (a free Google account is required to use the phone’s over-the-air syncing). Your phone will generally auto-sync with your Google account allowing you to possibly ditch your MobileMe subscription. The task then is to get your Mac to sync with the Google account.

    1) Foreplay

    While using a Droid isn’t as easy as using an iPhone, it’s not that much harder. Here’s a tip, do NOT allow your mobile phone company to import your contacts from your old phone. This has caused problems with synchronization for some. It’s best to start with a clean list of contacts in your Google account. If you haven’t synced your previous phone with your Mac, go ahead and do it before switching phones. If you can’t, you might consider typing the phone numbers into your Mac Address Book beforehand.

    2) Safe Syncing

    Syncing is only one step above the SCSI voodoo of previous generations. It’s always best to start with a core data set and push it to other devices. Trying to merge two data sets can result in duplication and corruption.

    If your Google account already has contacts, export them from Google as a vCard file and import them into your Mac Address Book.
    Once imported, delete the contacts from Google so the initial sync pushes all your Mac info into Gmail. As always, it’s a good idea to back up your data before any sync endeavor. From the Mac Address Book, go to the File menu, then choose Export, and then Address Book Archive.

    For your calendar, the safe sync concept is similar but you actually want to start with a populated Google calendar and a clear iCal. From experience, if you push too much into Google at once, it can choke. If you already have a Google calendar, back it up by clicking “Settings” under the “My calendars” Then choose “Export Calendars”.

    They’ll download as a zip file that you can double click and get the individual .ICS files. Similarly, backup your iCal by visiting the File Menu and choose “Backup iCal.”

    Syncing can be buggy under the best of circumstances, which is why I recommend backups throughout the whole process.

    Now that both your Google Calendar and your iCal calender are backed up, you’ll then want to export your existing iCal calendars and import then into your Google calendar. This isn’t the same as backing them up. Click on a calendar, and then go to the File menu and choose “Export This” which will create individual .iCal files for each calender you use. Note that Google doesn’t like To Dos so go ahead and remove those beforehand.

    Now that you have your individual iCals exported, go to that same Settings tab in Google under “My Calendars” and now import your individual iCals into your existing calendars. Note: it won’t give you an option to create a new calendar from the import, so have your Google calendars ready beforehand. Finally, delete your iCal calendars (remember to back up first) so your iCal is clear of info and all your data is now on Google’s servers.

    3) Getting Your Sync On

    If you skipped step two, proceed at your own risk. You have been warned.

    If you have Snow Leopard, Google contact syncing is built-in: go to the Address Book Preferences and check “Synchronize with Google”. Put in your Google name and password and let the syncing begin! For Leopard users, you’ll need to own an iPhone or iPod touch to enable syncing or use third party apps like Gsync.

    To sync calendars, you’ll need to be running Leopard or Snow Leopard. Go to your iCal application and then go to Preferences and then Accounts. Click the + icon and put whatever you want for description. For username put your [email protected] and your password for Gmail. Then under the disclosure triangle for Server Options, put https://www.google.com/calendar/dav/(followed by your googlemail address) and then user. So for example, https://www.google.com/calendar/dav/[email protected]/user would be what you enter. Your calendars will now start downloading from the cloud. Alternatively, you can use BusySync and avoid these hassles.

    For photos, iTunes-like picture sync isn’t available, but you can mount your Droid like any other mass-storage device and have it recognized. You’ll need to enable USB mounting first. Go to the menu at the top of your phone and then click USB Connection to mount the SD card. To move music and other multimedia files easily I recommend DoubleTwist.

    Having used a Droid for a while I’m pretty darn impressed and you gotta love the advertising. If Mac syncing is holding you back from buying one, you just removed one reason not to switch!


  • Task Manila – new freeware Tasks application for Windows Mobile

    Windows-Mobile-App-Tasks-Manila Unfortunately HTC has not introduced a Tasks tab yet in their HTC Sense interface.  Tasks Manila is unfortunately not a tab, but the finger-friendly application will maintains the look and feel of HTC’s Sense UI very well while maintaining compatibility with the Outlook Tasks database.

    The software features :

    • list of tasks
    • completing tasks
    • adding new task
    • editing task
    • sorting, filtering tasks
    • show only active tasks
    • save settings
    • landscape
    • AppToDate support
    • deleting of tasks
    • supported: WVGA (tested), VGA (tested), QVGA (emulated)
    • multiple language support

    Read more about the freeware at nuc.cz.

    Via 1800pocketpc.com

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  • App Store External Games Rating Pressure Mounts

    Apple implemented its own games rating system when it introduced iPhone OS 3.0, one that’s designed to let consumers know what kind of content they’re in for when they buy any kind of software from the App Store. But according to some notable critics, it isn’t enough.

    South Korean regulators, for instance only allow games to be sold in the country that are reviewed and rated by the official government Games Ratings Board, and so the Korean App Store actually doesn’t include a “Games” category or any of the apps therein.

    The blanket blocking policy isn’t a perfect solution, though, since many games are still available through the “Entertainment” section, or by using the App Stores of other countries, something which is very easy to do using a fake U.S. address and temporary Visa gift card, for example. The Ratings Board is worried about the violent and sexual content that slips through these cracks.

    Speaking to the Korea Herald, one official for the video game regulatory group said that they’d approached Apple to discuss the possibility of opening up the App Store’s games to review and classification by the board, but that Apple had yet to respond. As the iPhone continues to gain ground in the South Korean market — some 150,000 units have been sold in the three weeks since it was launched — tension between the Ratings Board and Apple is expected to grow.

    Another country notorious for its game ratings, Australia, is also seeking to gain the ability to review content before its offered for sale to consumers via the App Store. Sooner or later, I expect Apple will have to address these requests, but I imagine it’ll wait until some organization or legislation forces its hand.


  • HTC HD2 hotfix hilariously acknowledged, fixes calendar bug

    HTC’s support staff are getting more and more flowery in their language, in the latest hotfix for the HTC HD2 reminding us how dynamic it is to be able to see appointments a month into the future.

    HTC HD2 Calendar View

    Release Date: 2009-12-18

    This update for HTC HD2 expands the dynamic nature of the Calendar application. Whether your week starts on Monday or Sunday, allowing you to view appointments occurring tomorrow, next week, or even next month.

    Applicable for all HTC HD2 this update can be applied free of charge.

    Via the Clove Blog.

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  • Small Biz Corner: Email Campaign Software

    Welcome to a new monthly series from TheAppleBlog. Each month we will cover a a specific topic specific to Small Businesses who use Macs.

    As a small business owner/sole proprietor, connecting with customers is hard. There are all sorts of communication tools available, with social media being the most prevalent today. However, as old-school as it might seem, email is still the killer-app for the web. And, given that, you must have a strategy to connect with your customers via email. Thankfully, there are many tools on the Mac available to help you do just that.

    What type of email campaigns might you use? Some examples might include:

    • Marketing Slicks
    • Press Releases
    • Newsletters
    • Advertisements
    • And more

    For the purpose of this article, let’s look at both Pro editions of Direct Mail from e3 Software and MaxBulk Mailer from MaxProg. Both applications are relatively easy to use, although I found Direct Mail to be a little easier to work with overall. Each version has more features than their basic counterparts. To see a comparison list between the standard and pro features, please read here (Direct Mail) and here (MaxBulk).

    Direct Mail Pro 2.2.3

    When you first launch Direct Mail Pro, you receive a warning about sending SPAM. This is noteworthy, because of the two apps, only Direct Mail Pro mentions this as a potential issue.

    SPAM nanny screen from Direct Mail

    Upon agreement, you are presented with the main application and can see the options available. Direct Mail Pro automatically detects and uses any email accounts already present on your computer. To get started, I created a sample email (I copied the HTML from another email) and then added Mail Merge tags for the date and first name (there are tags available):

    Direct Mail Initial Window with an example Email – credit comes from U2.com

    Direct Mail Pro integrates with the Address Book, Microsoft Entourage and Daylite (as well as others) so that you can easily add users or groups. Once the users are added, click Send Message…

    Direct Mail Pro includes (for a significant upgrade fee of $60) an email delivery service if you would rather not use your own email account.

    Send Message Dialog Box

    After you click Send, you’ll receive another SPAM warning. In some ways, this is irritating, although I can understand the precaution from the developer. Frankly, there should be an option to not see this dialog box.

    SPAM nanny dialog box, round II

    With the included e3 Delivery Service in Direct Mail Pro, you can track emails and view reports that include the email message, statistics, any hyperlinks, if the email was received by its audience as well as any potential bounced emails:

    Direct Mail Pro History Tab with Reports/Results

    MaxBulk Mailer Pro 7.1

    When compared to Direct Mail Pro, MaxBulk Mailer Pro is a similar, yet different animal. MaxBulk takes a more hands-on approach to solving the email campaign problem. There is much more configuration involved than Direct Mail Pro, and with that configuration comes a little more flexibility.

    There are no SPAM warnings when you first run MaxBulk Mailer Pro. The application window is very similar to Direct Mail Pro in that you have main some main tabs and simple toolbar for managing your email creation. In the example below, I have created a plain text email and provided some initial tags and specified formatting.

    MaxBulk Mailer Pro Message Window with Tags

    Unlike Direct Mail Pro, you do have to configure your email settings in the Settings tab. This is more cumbersome and can take some trial and error to ensure you have the right configuration prior to sending your message. Further, there is a preview tab that displays what the final message will look like and allows you to render your message in a browser.

    Once your message has been sent, you receive a confirmation email with the relevant statistics:

    MaxBulk Mailer Pro Delivery Report

    A unique feature to MaxBulk Mailer Pro is that you can configure your own server to process the results of any email campaigns you send (this takes a little more configuration and advanced knowledge of database and FTP setup). Compared to Direct Mail Pro which includes its e3 Delivery service (and for a $60 premium), this is a nice feature.

    MaxBulk Mailer Pro MLM Installation Dialog Box

    Conclusion

    Are you a do-it-yourselfer or do you like tools that do the work for you? If you’re the former, then I recommend MaxBulk Mailer. If you’re the latter, then I recommend Direct Mail Pro. Of course, there are other factors you need to consider, including:

    Pricing

    • MaxBulk Mailer Pro is $59.90, which includes the ability to track email messages that you set up on your own server.
    • Direct Mail Pro is $119, but it includes the ability to track email messages, handle bounced emails and more without any extra work on your end.

    Application Integration

    • Native: Apple Address Book, Microsoft Entourage, Apple Mail, CSV files and more.
    • Via a separate plugin, you can import contacts from Marketcircle’s Daylite as well.

    As for me, I chose Direct Mail Pro. I find the product is more polished and it makes email creation and management easier. In the end, I don’t think you will fail to accomplish your customer communication goal with either program.

    FTC Disclaimer: Not-for-resale copies were provided for this review.


  • LG eXpo, a look at the fingerprint reader

    MobilityMinded have published part 3 of their LG eXpo review.  In this video they look at Internet Explorer, the fingerprint reader, which appears to work extremely well, and the headphone jack, which, while non-standard, comes with a 3.5mm adaptor out of the box.

    Read more at MobilityMinded here.

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  • Latest T-Mobile US HTC HD2 ROM demoed, shows new Documents tab and music enhancement

    HDblog.it have published this video of the latest leaked 2.01 ROM for the HTC HD2 which shows the latest enhancement to HTC’s Sense UI.

    Shown in the video is the documents tab, which actually does appear useful and responsive.  Also demoed is improvements to the music library page, where one can now see songs by artist directly from the artist page, and songs in an album directly from the album page, without having to switch pages.

    Read more at HDblog.it here.

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  • Windows Mobile 6.5 Toshiba TG01 finally arrives in Spain

     

    Toshiba TG01

    Toshiba has just announced the arrival in Spain of Toshiba TG01 with Windows Mobile 6.5. Previously it was for sale with Windows Mobile 6.1. From Tuesday 22 December it will be purchased with Windows Mobile 6.5.

    Those who already have the terminal can upgrade to version 6.5 in Spanish from Toshiba’s official website in Europe. So far the upgrade to Windows Mobile 6.5 was available only in English, German and French.

    Via emovilPRO

    This post was submitted by teo.

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  • Easy to use tweak app for HTC HD2 released

    bsbtweak1 There exists a pretty long list of tips and tweaks for the HTC HD2, but editing the registry can be intimidating.

    BsB Tweaks 1.1 lets you apply many hacks and tweaks to the HD2 with only a few taps. It also features a great user interface.

    The application features:

    • Many Tweaks and Reg changes.
    • Rotation: Add rotation support to any applications easily.
    • Pinch to Zoom: Add zoom support to any application easily.
    • Data Connection: Enable/Disable Data connections.
    • Manila Language: Changes manila language.
    • Take screenshots of the screen when shaken!

    For a full lists of tweaks and the cab download see this XDA-Developer thread here.

    Via 1800Pocketpc.com


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  • Hotfixes available for HTC Touch Pro 2 and Pure – auto-update for Windows Mobile NEARLY worked for once

    wmupdate The Update icon in Windows Mobile has always been a bit of a joke, but it seems there is some grumblings of it actually working for once.

    With HTC’s recent release of updates for the AT&T HTC Tilt2 and HTC Pure, FuzeMobility reports that updates were in fact detected by the Windows Update utility on Windows Mobile, but when he attempted to use it it unfortunately failed to download the hotfixes.

    Well since the Pure has a hotfix available I figured I’d see if it could be picked up from the phone so I went to Settings – System – AT&T Software Updates and shockingly it found an update. Then I tried to install it and seemingly nothing happened and then I got a text that it failed to work.I repeated a few times, soft reset, toggled the proxy…same result each time. …  Of course, this is still a far cry from the phone telling me that there’s an update available without the user needing to do anything…and of course it didn’t actually install any updated. But hey, it’s baby steps, right?

    Since we have to get the hotfix the usual way, read about them below:

    Hotfix: Inconsistent Caller ID function on the HTC PURE/Tilt 2. | 12.17.2009

    This Hotfix when installed prevents inconsistent behavior of the Caller ID function on the device

    Hotfix: HTC PURE/ Tilt2 Freezes in SMS application. | 12.17.2009

    This Hotfix when installed prevents the device from becoming sluggish and/or freezing in the SMS application on the device

    The Tilt 2 downloads are available here and the Pure downloads are available here.

    Via FuzeMobility.com


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  • Devede 3.15.2

    DeVeDe es un programa que permite crear video DVDs y CDs, aptos para un reproductor doméstico, a partir de casi cualquier conjunto de archivos de vídeo, en cualquier formato reproducible por Mplayer. La gran ventaja sobre otras utilidades es que sólo depende de Mplayer, Mencoder, DVDAuthor, VCDImager y MKisofs ( A demás de Python, PyGTK y PyGlade), por lo que sus dependencias son pequeñas.


    Para preguntas, sugerencias y más, puedes escribir al autor o visitar el DeVeDe Forum

    Descarga:

    Linux

    DeVeDe 3.15.2 DEB (2205 Kbytes)
    DeVeDe 3.15.2 TAR.BZ2 (2267 Kbytes)

    Windows

    http://www.majorsilence.com/devede

  • Hide your pictures from TouchFlo3D image viewer

    hiddenpicture

    TouchFlo3D is pretty good at bringing your information to the surface.  For quick access this is often good, but having your text messages, e-mails, photos and now documents right there for anyone admiring your phone to see can be annoying.

    We cant do much about the text messages, but in the massive HTC HD2 tips thread a hint has popped up that might help with the pictures.

    Using a registry edit specific folders can be hidden from TouchFlo3D’s all knowing gaze.

    You need to go to HKEY_LOCAL_MACHINE\Software\HTC\HTCAlbum\Ignored, add the folder name you wish to hide as a string value and add the folder path as the value. This will hide the folder and all its sub-folders e.g.

    Under HKEY_LOCAL_MACHINE\Software\HTC\HTCAlbum\Ignored

    add string value Private with string value” \Storage Card\Private” will hide the Private folder on the storage card.

    Now if only such simple registry edits existed for all of our other private data.

    Via Pocketnow.com


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  • Latest TouchFlo3D 2.5 includes Documents tab

    Documents%20Tab HTC continues to develop their TouchFlo3D (now Sense) user interface, and the latest addition is a tab which features documents from your My Documents folder.  This innovation appears set to debut on the T-Mobile US version of the HTC HD2. Of course a Tasks tab may have been more useful, but we wont look a gift horse in the mouth, will we.

    Read more in this XDA-Developers thread.

    Via WMExperts.com

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  • HTC Windows Mobile 7 handsets still to come, possibly even by Q2 2010?

    We have all seem HTC’s H1 2010 Windows Mobile roadmap leak, and the overwhelming feeling is rather one of disappointment due to the lack of truly high-end devices

    There is however some reassuring news in the same B3ler3fonte thread, who by definition is pretty trustworthy, given the details information he had produced so far. First confirmation that the leaked devices is not the full gamut of HTC devices to be released in the first half of 2010, but only devices to be released on T-Mobile.

    Post 1

    In order to be more specific and stop the rumours around, as these keep on coming crazily as far as I can see… People, what was presented to you as i have stated clearly on the 1st post, is HTC’s list for 2010 and what TMO will definitely choose in global basis, UNLESS something else changes ( coz you never know with all those Operators-Vendors marketing agreements as something can be blown away as a project sooo easily and a phone can easily be "buried") and some other products you were all anxiously expecting to be released, maybe there but on other brochures, for other Operators and/or other countries, which I do not possess and of course I do not know! So yes, I highly do not doubt about other HTC products which may be under developing but these kind of info hasn’t reached my hands yet and maybe never, if we take into consideration that HTC makes special deals with Operators and releases devices which won’t be released by anyone else, the what we call, "exclusivities".

    Post 2

    Whatever is the result of such an assumption will have to truly declare (based on HTC’s future portfolio) HTC’s 180 degrees turn, to a more consumer-based phones on some handsets coz that’s the segment which the company aims for next year and seeks for (mass market segment), without of coz, leaving aside and underestimating what HTC initials stand for… So definitely, do expect, apart from those devices shown exclusively and for the 1st time around the net, here on xda’s, better and more advanced devices which aim to the majority of those who want something more than a simple voice/data feature handset.

    The second is more interesting, and states that HTC is planning to release a Windows Mobile 7 handset either in late Q2 or early Q3.

    Post 3

    Anyway’s…I have truly fresh news to share with you which absolutely make sense why in HTC’s portfolio there are no such WM7 phones…and just simple QWERTY or not, WM6.5 ones.
    Microsoft, as many of you already know…moved back, the primal release of WM7 and chosen HTC as strategic vendor to launch the first HTC WM7 device late on Q2, start of Q3 2010 (September), so everything up to now, is under discussion and will be finalised till End of April of 2010.

    While this does not change our conclusion that its better to buy the HD2 now than wait for the mostly mediocre Windows Mobile handsets in Q1 and Q2 2010, it is highly likely that HTC’s first Windows Mobile 7 handset will really push out the boat and make up for the uninspiring first 6 months.

    Are anyone encouraged by this information?  Let us know in the comments below.

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  • Christmas themes for your Windows Mobile smartphone

    Toon-Xmas-Tree-Immagine Some of our readers may have notices the festive dusting of snow on WMPU.  Mylostblog is doing some work to get your smartphone in the Christmas spirit too by releasing some Christmas themes for current generation Windows Mobile smartphones.

    The themes are free and can be downloaded here.

    Thanks Kelly for the tip.

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  • MobileMe: Is it worth it?

    If you believe the marketing hype, you aren’t really a true Mac user unless you have MobileMe. MobileMe is pushed heavily in the Mac and iPhone UI as well as the Apple retail environment. Fancy terms like “beyond the box sales” are a clever way of saying “high profit” for Apple.

    Let’s break down the features of MobileMe see if it’s worth it. The retail price of MobileMe is $99, though discounts abound, but for this article, let’s stick with the $99 price. My calculator app says this comes to $8.25 a month, or a little more than a quarter a day. Pretty cheap, but can you cut it out and save some money? What if Apple sold the features a la carte, like we wish our cable companies would do with channels? With a bit of research, here are what I think are the market rates for each of these features (or at least what I would pay for them).

    Ring my iPhone/Display a message (Free)

    The ability to force your phone to ring, even when it’s in vibrate mode is nice. However, we all got along OK before that feature was implemented. It’s nice, but I wouldn’t pay for it.

    Remote Lock and Remote Wipe ($4.99 per month)

    We all know Liz Lemon’s ordeal with her iPhone. While I don’t have adult photos on my iPhone, I do have information I’d rather not fall into the wrong hands. Being able to remotely lock and then possibly wipe my iPhone is really of great value to me. It’s peace of mind insurance and I’ll price it like AT&T’s insurance for other phones. Those who are not as concerned with having their phone fall into others’ hands may not value this as much as I do.

    Find my Phone on the Map ($5.00 or combine with Remote Lock/Wipe for $7.50)

    AT&T has a GPS service for other phones called “AT&T Family Map” and charges $9.99 to track up to two people. Since this is for just one phone, I divided the cost in half. Being able to find your phone when you lose it is awesome. I value this feature the same as the Remote Lock and Wipe: peace of mind if the phone gets lost. One without the other would be helpful and have pretty much the same value. Combine the two and I expect a bit of a discount.

    iDisk (Free for 2 GB, .25 for each additional GB)

    Yawn. 20 GB of storage in the cloud. Who doesn’t store data in the cloud these days? Standard pricing seems to be to give two GB away for free and charge about 25 cents for each additional GB (See DropBox or SugarSync). Given the fact that the iDisk tends to be rather slow, I’m not sure I’d want to pay much at all. The “seamless” desktop synchronization of the iDisk can’t match the true automatic synchronization of DropBox and SugarSync

    Back To My Mac (Free)

    Being able to remotely get files off your Mac? There’s an app for that and it was first developed in late 1980s and was named Timbuktu. In addition to Timbuktu (which still exists), these days there are free products such as LogMeIn Free and VNC (See my review of iPhone remote apps). Additionally, Back To My Mac isn’t 100% reliable, and if you can better rely on other free products, then how much is it really worth?

    MobileMe Gallery (Free)

    Online photo gallery? Who doesn’t have one these days? Flickr and Facebook fit the bill nicely and if you don’t like those social networking sites pretty much anyone who develops film today will give you a free online gallery, with occasional minor restrictions.

    Me.com Email (Free)

    Would anyone actually pay for web-based email? Really? With offerings from Google, Yahoo, and Microsoft, someone has to be really out of the loop to be paying for web based email. Granted, Me.com makes it pretty and easy, but it’s more a matter of personal preference than any true value. Sending large files and sharing them are easy, but countless services exist to help with just that. The average user rarely needs to send a large file that one of these services doesn’t support.

    iWeb Publishing (Free)

    For those of us who use iWeb, MobileMe makes publishing delightfully simple. You can publish to other sites with a bit of a workaround, and those workarounds are easy to find on the web, so paying for this feature is for people who don’t know how to Google.

    Over the Air Syncing ($2.00)

    The value of this is based on Verizon’s Backup Assistant program that will back up your contacts for almost any Verizon phone. When we look at the T-Mobile Sidekick it’s included with the service. For syncing files between computers, see Dropbox and SugarSync. Contacts and calendars can be synced using Google as a conduit (See BusySync). Having your keychains and widgets synced is nice, but workarounds with other syncing software allow you to do that as well.

    Personally, this is the killer feature of MobileMe for me. I work with a large number of clients and all my contacts and appointments are on my iPhone. Before I can get to a desktop to sync, I’ll often have made a few appointments and might accidentally double book myself if I didn’t have this feature. Sure, I could use Google to do it exclusively but that’s a few extra steps and time is often of the essence for me.

    All of it working together as one package (Free or Priceless)

    Seamless integration is nice, don’t get me wrong. Would I be willing to pay for it? Not really. I’d rather save money buying the features I need and make them work together myself, manually. For some people, the very reason they bought an iPhone instead of another mobile device is due to the ease of use factor, so for these folks, the more everything works together without thinking about it, the better.

    So what’s my personal decision? When I add the Remote wipe/lock/find/ring feature ($7.50) with the Over the Air Syncing ($2.00), MobileMe justifies itself. Other features really aren’t worth paying for. So again, how much would you pay and what features are most valuable for you? Operators are standing by.