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  • Bob Farrell’s 10 Rules For Investing

    MerrillLynch-0909-1

    Want to invest like the former Merrill Lynch champ? Here’s how:

    ——-

    1. Markets tend to return to the mean over time

    When stocks go too far in one direction, they come back. Euphoria and pessimism can cloud people’s heads. It’s easy to get caught up in the heat of the moment and lose perspective.

    2. Excesses in one direction will lead to an opposite excess in the other direction

    Think of the market baseline as attached to a rubber string. Any action to far in one direction not only brings you back to the baseline, but leads to an overshoot in the opposite direction.

    3. There are no new eras — excesses are never permanent

    Whatever the latest hot sector is, it eventually overheats, mean reverts, and then overshoots. Look at how far the emerging markets and BRIC nations ran over the past 6 years, only to get cut in half.

    As the fever builds, a chorus of “this time it’s different” will be heard, even if those exact words are never used. And of course, it — Human Nature — never is different.

    4. Exponential rapidly rising or falling markets usually go further than you think, but they do not correct by going sideways

    Regardless of how hot a sector is, don’t expect a plateau to work off the excesses. Profits are locked in by selling, and that invariably leads to a significant correction — eventually.  comes.

    5. The public buys the most at the top and the least at the bottom

    That’s why contrarian-minded investors can make good money if they follow the sentiment indicators and have good timing.

    Watch Investors Intelligence (measuring the mood of more than 100 investment newsletter writers) and the American Association of Individual Investors survey.

    6. Fear and greed are stronger than long-term resolve

    Investors can be their own worst enemy, particularly when emotions take hold. Gains “make us exuberant; they enhance well-being and promote optimism,” says Santa Clara University finance professor  Meir Statman. His studies of investor behavior show that “Losses bring sadness, disgust, fear, regret. Fear increases the sense of risk and some react by shunning stocks.”

    7. Markets are strongest when they are broad and weakest when they narrow to a handful of blue-chip names

    Hence, why breadth and volume are so important. Think of it as strength in numbers. Broad momentum is hard to stop, Farrell observes. Watch for when momentum channels into a small number of stocks (“Nifty 50” stocks).

    8. Bear markets have three stages — sharp down, reflexive rebound and a drawn-out fundamental downtrend

    I would suggest that as of August 2008, we are on our third reflexive rebound — the Januuary rate cuts, the Bear Stearns low in March, and now the Fannie/Freddie rescue lows of July.

    Even with these sporadic rallies end, we have yet to see the  long drawn out fundamental portion of the Bear Market.

    9. When all the experts and forecasts agree — something else is going to happen

    As Stovall, the S&P investment strategist, puts it: “If everybody’s optimistic, who is left to buy? If everybody’s pessimistic, who’s left to sell?”

    Going against the herd as Farrell repeatedly suggests can be very profitable, especially for patient buyers who raise cash from frothy markets and reinvest it when sentiment is darkest.

    10. Bull markets are more fun than bear markets

    Especially if you are long only or mandated to be full invested. Those with more flexible charters might squeek out a smile or two here and there

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  • How To Make A Sushi Hand Roll

    Yesterday I covered the different types of sushi, and one of these was the temaki, or hand roll. This cone-shaped wrap of seaweed sheet (nori) is filled with vinegared rice and various ingredients. In this post I’ll explain how to make one.

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  • Jay Z vandalizing 2011 Jaguar XJ for ‘On to the Next One’ video?

    Filed under: , , , , , ,

    On Wednesday night, as part of the run-up to the LA Auto Show, Jaguar held a sizable soiree at SoCal’s Milk Studios to show off its latest wares to the public and press, with a heavy focus on its 2011 XJ flagship.

    With the British automaker’s latest model taking center stage, Mike O’Driscoll, Jaguar’s managing director, discussed the finer points of the super saloon before announcing that rapper Jay Z will feature the XJ in his upcoming music video, “On to the Next One,” a track from his new album The Blueprint 3. The 60-second trailer we saw didn’t set our hearts on fire, but with Jaguar’s renewed focus on “making Jaguar Jaguar again” and its push to appeal to a broader swath of the world’s elite, the collaboration – although slightly awkward and mildly forced – could pay itself forward. It’s just a shame about Jay Z’s new logo being painted on the flanks of the luxury sedan.

    Jay Z vandalizing 2011 Jaguar XJ for ‘On to the Next One’ video? originally appeared on Autoblog on Fri, 04 Dec 2009 10:29:00 EST. Please see our terms for use of feeds.

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  • A Waterproof Drip-Dry Cabinet

    We love the idea of building a dish-drying rack into an upper cabinet. We especially love this design, which provides a seamless stainless steel backsplash and countertop below the cabinet.

    Read the full post at Apartment Therapy

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  • We’ve Still Got A LONG Way To Go On Jobs

    As shown by Calculated Risk below, despite today’s positive jobs data, we still have a very long way to go until unemployment returns to normal levels. Yet this can be read in a positive light as well — we still have much room for improvement when it comes to market expectations. The chart shows how the expectations hurdle has been set extremely low.

    Calculated Risk: The second graph shows the job losses from the start of the employment recession, in percentage terms (as opposed to the number of jobs lost).

    For the current recession, employment peaked in December 2007, and this recession is the worst recession since WWII in percentage terms, and 2nd worst in terms of the unemployment rate (only early ’80s recession with a peak of 10.8 percent was worse).

    Check out more of CR’s charts here.

    emp

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  • Take Two Interactive Plunges After Horrible Outlook

    2ksports_mlb

    Take Two Interactive’s stock is down 33% (35% earlier) to $7.15 a share.

    Turns out Take Two’s exclusive deal to produce Major League Baseball games just finished and has not been renewed.

    The deal is similar to the one Electronic Arts has with the NFL and the Madden franchise. CEO Ben Feder says baseball games are “very difficult” to sell properly.

    And to add insult to injury, the company’s 2010 outlook is very grim.

    Here’s the breakdown of Take Two’s earnings from Brendain Sinclair at GameSpot.com:

    For the final quarter of its 2009 fiscal year, which ended October 31, Take-Two had forecast adjusted earnings per share of $0.30 to $0.35 on sales of $350 million to $375 million. Today the publisher lowered the earnings per share range by $0.25 and cut $25 million from its sales projections. Final numbers for the quarter are expected to be announced later this month.

    Take-Two also gave investors its first outlook for the current fiscal year. For the 12 months ending October 31, 2010, the publisher expects sales of $1 billion to $1.12 billion, with an adjusted net loss per share between $0.40 and $0.60. Between $30 million and $35 million of that net loss (equal to $0.38 to $0.44 per share) will come from the company’s Major League Baseball business.

    Read the whole thing >>

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  • Recipe: Tex-Mex Migas

    2009_12_04-migas.jpgPoking around the kitchen the other morning, I discovered a handful of eggs, two leftover tortillas, a knob of cheese, and a jar of salsa. It was clear what I had to do. Make migas.

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  • #SonyLatest – The New Sony Breaking News Wire And Twitter Hashtag


    sonylatest

    It’s time to push things once again to the next level. The only way Sony Insider is going to survive and have real longevity in the future is turning the website into a service. Sony Insider is a blog, or a digital magazine if you will, but the problem is that I read way more Sony news than what I (and Stan) publish every day. It’s impossible for us to cover everything, at least to the standard in which we usually present things. Originally when I started the site it was a sort of a graduation from creating Minidisc Community Forums and ATRACLife. Things have evolved greatly with varied and unique content, huge traffic gains, bulletproof CES performance, HD Video/Reviews, and now our latest effort – #SonyLatest.

    #SonyLatest is a hashtag. A hashtag is a way to unite global Tweets around some particular topic. Basically, these are tags that that help those who seek similar content discover your Tweets. And the plan is to keep it fresh. So fresh that its being updated 20-30 times a day with cherry picked links to the best Sony content we can find. I want this to be something big. I want this to be the lifestream of the Sony brand, covering everything possible for everyone to see when it happens. I want this to be a necessity, like as often you check a news site, such as how they have Breaking News. It also allows us to speak about upcoming SI stories, too. This won’t replace content on the site, but rather to make the site even more exciting to use every day.

    I have already placed two widgets on the site featuring #SonyLatest – one on the front page to the right of the main story on the main index page, and one to the right within a story. You can also click on the “Join the conversation” link and it will take you to our Twitter site that has #SonyLatest with all the posts to read in an easy manner. Anyone can contribute to #SonyLatest, but for now only #SonyLatest posts by us (@SonyInsider) show up on the widgets in the site.

    There’s no two paragraph description, advertisements, etc – it’s the topic title of the cool story we found, parenthesis with slight description if necessary, a shortened link to the story, and the hashtag #SonyLatest. Every link in #SonyLatest by us will always be legit. Only the best. I have ambitions to court several Sony twitterers too and see if they will start using it too. #SonyLatest is all about making Sony Insider and really the latest cool Sony links a service for the consumers and the fans.

    Let me know what you think and spread the word, friends.

    Also, I would like to thank @AndrewMagann for this idea, as I had watched him post links often to great Sony content in this manner. It made me realize how powerful that action can be if done consistently.

  • Gartman: Watch Out, Goldman Sachs And Apple Are Bucking The Uptrend

    GS Gartman Chart

    Analyst Dennis Gartman addresses the recent problems of Goldman Sachs (GS) and Apple’s (AAPL) declining stock prices:

    The Gartman Letter: We note that two of the real leaders of the US markets to the upside in recent months… Apple and Goldman Sachs… have turned quietly for the worse in recent days. Actually, in Goldman’s case, this turn-for-the- worse has developed over recent weeks, not days, with the top having been presciently made by the “call” by Ms. Meredith Whitney back in early October that the best earnings growth for Goldman was likely behind it and that more difficult times were ahead. In retrospect this was indeed a most prescient “call’ on Mr. Whitney’s part, continuing a rather long run of prescience on her part. The point here, however, is, that the trend line that defined Goldman’s bull run has been rather clearly broken as evidenced by the chart we’ve included in the lead position at the bottom of p.1 this morning.

    Since the early October high, GS has failed to make any newer highs, and indeed it has made new and lower lows instead. And now we note that the other leader, Apple, is acting as badly, if not worse, than has Goldman, beginning with the strange failure late in the session Monday which caught our eye, and continuing with the weakness Tuesday and on into yesterday.

    Where Goldman has broken its uptrend line, Apple has not yet done so, but that line is in jeopardy and it shall not take much to turn Apple from a powerful bull run into a potential bearish top. This we find disconcerting, for these were the leaders to the upside, and when the “Generals” fall we wonder what shall happen to the lesser cadres.

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  • How Do You Avoid Holiday Debt?

    The best way to avoid holiday debt is to watch how much you spend over Christmas! Make a note of how much you can afford to spend. Give yourself a limit and try not to go over it. Write down all the gifts that you are planning to buy for friends and family and take advantage of any special offers in stores that will allow you to save money.

    If you have a credit card, then stick to using cash instead, as you are more likely to go overboard with spending when using a credit card. If you don’t have a lot of money to buy big gifts in time for Christmas day, then stick to smaller ones and look for items in the sales after Christmas. You can use any gifts you buy after Christmas for birthday presents or even stock up for the next Christmas.

    Hope this helps!

  • BREAKING: Whitacre to shakeup GM management, put Lutz in product planning [UPDATE: Confirmed]

    Filed under: , ,

    Having just been appointed interim CEO at General Motors earlier this week, ex-AT&T man Ed Whitacre isn’t wasting any time in exercising his newfound authority. According to The Wall Street Journal, Whitacre is to announce a number of management changes this morning, including moving Vice Chairman Bob Lutz from his role in marketing to a more product planning-focused role. Whitacre is also expected to promote some of the company’s younger managers to new positions, although it has not yet been revealed who is targeted.

    According to the WSJ, Whitacre “drew up the new management blueprint in a matter of four hours,” suggesting to us that he already had a number of changes in mind. Further, he is also expected to combine GM’s sales and marketing divisions

    While Whitacre has only been on the job since Tuesday and he is technically only considered an interim appointment at this time, the search for a new CEO is thought likely to take months, if not a year. From the looks of things, Whitacre isn’t looking at himself as simply a placeholder, though, and we wouldn’t be surprised to see more changes as the weeks and months roll by.

    *UPDATE: Changes confirmed: GM has issued a press release (viewable after the jump). Among the moves, Bob Lutz will be an ‘advisor’ on design and global product – he will retain his title of vice chairman. Other changes include Mark Reuss named as president of GM North America, Susan Docherty appointed VP, vehicle sales, service, and marketing operations. For a full list of changes, click past the jump for the release.

    [Source: The Wall Street Journal I Image: Bill Pugliano/Getty]

    Continue reading BREAKING: Whitacre to shakeup GM management, put Lutz in product planning [UPDATE: Confirmed]

    BREAKING: Whitacre to shakeup GM management, put Lutz in product planning [UPDATE: Confirmed] originally appeared on Autoblog on Fri, 04 Dec 2009 10:00:00 EST. Please see our terms for use of feeds.

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  • Gold Plunges Below $1200 After Jobs Data

    Gold

    Investors are selling off gold after better than expected U.S. unemployment data.

    Note how gold tanked right after the jobs data was released. 13:29 shown in the image to the right corresponds with 8:29 A.M. in the U.S..

    Also, the dollar concurrently jumped right after the jobs data came out.

    Yet despite this dollar strength, stocks are up strong today with the S&P 500 gaining 1.5%.

    There goes the ‘everything trades up on a weak dollar’ meme.

    Gold

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  • Street View to Feature UNESCO World Heritage Sites

    Street View can be great for showing your friends where you grew up or exploring a location online before visiting it. But apart from its utilitarian nature, the site can also be a great way of exploring famous landmarks and interesting locations around the world regardless if you plan on visiting them soon or not. Google has been working on adding interesting locations to Street View apart from all the cities it already sports and has now partnered with UNESCO to include images from World Heritage sites in the service.

    “[T]he Street View team has been working with tourist agencies, the public and partners from across the world to bring a new kind of imagery to Street View, focusing on putting tourist spots and iconic cultural landmarks on the map in all their 360 degree beauty,” Kenzo Fong Hing of Google London wrote. “As part of this effort, we’re delighted to be announcing a global alliance with UNESCO (United Nations Educational, Scientific and Cultural Organization) to put imagery of World Heritage sites into Street View.”

    Google will visit World Heritage sites selected in accordance with UNESCO, from the countries where Street View is currently available or gathering images. Google says locations from Australia, Brazil, Canada, Japan, Mexico, South Africa, US and… (read more)

  • Another Golden Door Spa Recipe

    I’m absolutely in love with this amazing cook book from the acclaimed Golden Door Spa called Golden Door Cooks At Home! There’s nothing better then gourmet food that is actually healthy for you. Dishes that you can embrace because you won’t feel guilty afterward. I did a post yesterday which included a Creamy Cauliflower Recipe which looks amazing. Today I’m doing a post on this incredible salad that definitely will excite the taste buds.

    Here’s the recipe:

    Persimmon, Pomegranate, and Tangerine Salad with Roasted Shallot Balsamic Dressing

    Pomegranate Permissom and Tangerine Salad

    In this beautiful, savory fruit salad, pale, orange-colored wedges of crisp persimmon and juicy tangerines are dotted by tiny jewels of sweet-tart pomegranate seeds and dressed with deeply flavorful roasted shallot and balsamic vinaigrette. The two most common varieties of Oriental persimmons are fuyu and hachiya. Fuyu persimmons are squatter and much less astringent than the oblong hachiya. They are typically eaten when firm like an apple, although they can also be eaten when a little softer. They are sweet and a little less intensely flavored than hachiya. Choose fuyu with deep orange skin.

    SERVES 4

    2 large shallots (about 4 ounces total), peeled, trimmed, and quartered

    1/2 cup balsamic vinegar

    4 sprigs fresh thyme

    1 small pomegranate

    1 tablespoon extra-virgin olive oil

    Pinch of kosher salt, or to taste

    Pinch of freshly ground black pepper, or to taste

    6 cups loosely packed field greens or mesclun

    1 firm fuyu persimmon, sliced into thin wedges

    2 tangerines, peeled (see page 51) and sliced crosswise ¼ inch thick

    Preheat the oven to 400°F. In a nonreactive, ovenproof skillet just big enough to hold the shallots, combinethe shallots, vinegar, and thyme sprigs. Cover the pan with aluminum foil and roast until the shallots are softened and the vinegar is reduced by half, about 40 minutes. If the vinegar is not sufficiently reduced and the shallots are still a bit firm, remove the foil and continue to roast, uncovered, for 5 to 10 minutes.

    While the shallots are roasting, prepare a large bowl of cold water. Cut the pomegranate in half lengthwise. Holding one half under the water, use your fingers to gently remove the seeds from the fruit. Most of them will float to the top. Repeat with the other half. Drain the seeds well, removing any pith left over. Set aside 1/3 cup. (Store any remaining seeds in the refrigerator for another use.)

    When the shallots are ready, remove the pan from the oven and carefully remove the foil. Let cool for 15 minutes. Remove and discard the thyme. Transfer the shal­lots and vinegar to a blender. Add 1/2 cup water and blend until the mixture is smooth but slightly chunky, 8 to 10 seconds. Add the olive oil and blend for 5 more seconds. Add the salt and pepper.Toss the greens with ¼  cup of the dressing and salt and pepper, if desired. Pilethe greens high in center of each of four plates. Scatter the persimmon wedges, tangerine slices,and pomegranate seeds over each salad. Drizzle with additional dressing and serve.

    ***

    There are so many health benefits to this salad while at the same time being full of flavor. Golden Door Spa breaks down the myth that in order to lose weight and eat healthy means to sacrifice flavor. This cookbook is the best way to get you on a healthier track and keep you entertained.

    Bon appetit.

    Image Credit and Recipe Source:  GOLDEN DOOR COOKS AT HOME: Favorite Recipes from the Celebrated Spa by Dean Rucker with Marah Stets (Clarkson Potter, April 2009, $40.00/ Hardcover)

    Post from: Blisstree

    Another Golden Door Spa Recipe

  • Spamming Patent Tossed Out As Obvious

    Slashdot points us to the news that a patent (6,631,400 — which appears to be incorrectly titled “Statement regarding federally sponsored research or development.”) on managing spamming efforts has been tossed out as obvious by the federal circuit, following a similar ruling at the lower level.

    What’s most interesting here is that while some of the steps were thrown out due to prior art, the final step was tossed out due to “common sense.” This is important. For quite some time, the courts seemed to insist that obviousness could only be proven through prior art. But something can be both obvious and new. In fact, the patent law has been clear that patents are supposed to be for things that are both new and non-obvious to those skilled in the art, but the question of obviousness was rarely discussed, as everyone just focused on the “newness.” That’s finally been changing, in large part due to the Supreme Court’s KSR ruling that reminded people that obviousness is important, and that it’s separate from newness. Since then, both examiners and the courts seem willing to put a bit more common sense into determining obviousness, and that’s absolutely a good thing.

    Of course, some of you might feel that having a patent on a spamming technique is a good thing, since it could be used to prevent others from spamming, but that didn’t seem to be happening anyway, so let’s just be happy that a bad patent has been rejected.

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  • FedEx Inflation: Raising Rates To Protect Margins

    fedex

    While FedEx has announced that they plan to increase their average shipping rates next year, by a substantial 4.9 – 5.9% depending on the service, this move shouldn’t be seen as simply a bullish indicator for the economy.

    Primarily FedEx needs to bolster its margins right now, which are down from where they historically have been. Operating margins were just 12.9% in fiscal year 2008 and 11.1% is the fiscal year 2009 according to Value Line. This is far lower than the 13.2% – 14.5% operating margins FedEx achieved during fiscal years 2004 – 2007.

    Price hikes are always based on a consideration of many factors such as revenue growth objectives and the strength of the economic environment. Yet this time around, while FedEx has said they see further economic recovery in 2010, they are probably more focused on the fact that they need to shore up margins.

    FedEx: will increase the standard list rates for FedEx Ground and FedEx Home Delivery by an average of 4.9 percent. FedEx SmartPost rates also will change. The new rates will be effective Jan. 4, 2010. FedEx Corp. previously announced that it would increase shipping rates for FedEx Express by an average of 5.9 percent for U.S. domestic and U.S. export services also effective Jan. 4, 2010.

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  • Lexus LFA to be sold in Europe through one dealership

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    Lexus LFA at Lexus Park Lane – Click above for high-res image gallery

    We’re not the vindictive types here at Autoblog, but we can appreciate some measure of poetic justice. After all, how many lustworthy European supercars were made available over the decades to any European buyer with enough cash on hand, but those same cars were scarcely available on this side of the Pond? The Old Continent practically had the market cornered. But what goes around comes around, and in this case rather quickly, as Lexus has announced that its new groundbreaking LFA will be available in Europe, but only from one dealership. And that one location isn’t even on the continent. It’s in England.

    London’s Lexus Park Lane has been appointed as the sole sales location for the LFA in all of Europe. So any buyer from Monte Carlo to Oslo looking to get his or her hands on one is going to have to head here. A demonstration car has already arrived at the Park Lane showroom, and the dealership has appointed a dedicated “personal liaison manager” to handle all LFA sales.

    The one part where potential European customers have us beat is that, unlike North American clients who’ll have to lease their LFA, across the Atlantic customers can actually buy their example outright. Prospective customers can begin registering their interest now, orders will begin in the spring and deliveries will commence in 2011 and continue through 2013 until all 500 examples have been sold. Follow the jump for the full press release and check out the images in the gallery below.

    [Source: Lexus]

    Continue reading Lexus LFA to be sold in Europe through one dealership

    Lexus LFA to be sold in Europe through one dealership originally appeared on Autoblog on Fri, 04 Dec 2009 09:32:00 EST. Please see our terms for use of feeds.

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  • An Infamous Mugshot, a Lawsuit, and a Life Turned Around

    Patrick Tribett was once the subject of Internet ridicule. In 2005, Tribett was arrested in Ohio after huffing paint and his mugshot showing the bottom half of his face covered in gold paint quickly spread across the interwebs.

    I’ve gratuitously reposted the photo here for you. T-shirts featuring Tribett’s image are for sale online, as well, referencing another popular web forward – a ridiculous news clip about a leprechaun sighting in Alabama.

    But there’s more to the story. Tribett is now clean, and the Wheeling, WV, Intelligencer reports that he has hired an attorney and is preparing to sue the retailers and manufacturers of merchandise featuring his image. Some pulled the products after Tribett’s lawyer sent a cease-and-desist letter.

    The case raises some interesting legal questions over who owns mugshots and the rights to commercialize one’s image. I believe the mugshot itself is in the public domain, but this analysis from Abovethelaw of a separate case involving Lindsay Lohan’s mugshot points out that 19 states have laws against the unauthorized use of one’s image for commercial gain.

    Putting the lawsuit aside for a moment, however, we see a true bright side to this story. Tribett is doing well, a run-in with a drug court helped to turn him around, and a great story in the Wheeling Intelligencer gives us a portrait of him as a real person — not just an Internet punchline.

    (more…)

  • Foodie Survival Kit

    Foodie Survival Kit

    When you’re traveling, whether it’s international or to a distant family member’s home over the holidays, you never know what you’re going to find food-wise. Sometimes it will be great but other times… let’s just say that the food might be less than perfect, with problems like to little seasoning, too much seasoning or really strange seasoning. A few spices of your own can go a long way in making any eating experience a good one and the Foodie Survival Kit is designed to help. The kit comes with 17 organic herbs and spices, as well as small packets of hot sauce and soy sauce. The spices include dill, mustard, clove, garlic, nutmeg, paprika, wasabi, basil, onion, ginger, thyme, cinnamon, curry, oregano, cayenne, salt and pepper. All are packed in individual tins inside of the 4″ x 6″ carrying case – that’s small enough to fit into a purse or glove compartment!

    Now, I don’t really recommend offending Aunt Ida by breaking this out at the dinner table, but if you happen to have a pinch of salt and garlic within easy (and subtle) reach, I say go for it. Another time this will come in handy is if you’re cooking at a friend’s home where they don’t stock the same spices that you do, and you’re trying to season a favorite dish. When you run out of the spices that come with the kit, replace them with your own favorites, or more of the original spices.

    I can honestly say that salt, pepper, soy sauce and hot sauce would be my must-haves in the kit. I would add some ketchup, too, if it would fit in the box. What would you put in yours?

  • When Real Time Is *Not* Fast Enough: The Intention Web

    Things started slow
    I remember when people would go to conferences, take notes, then share them a few hours or days later.  Then in 2005-2006 I noticed people started to live blog sessions, anxious readers would refresh as the page was updated in real time –sometimes with photos.  Fast forward to Dec 2006, Twitter emerges to the early adopters and people begin to share in real-time.   Plurk, Jaiku, and then Facebook status updates emerge, followed by the enterprise vendors like SocialText, it’s not just a product, status updates are now a feature.

    [The Intention Web: A Published, Anticipated Goal.]

    When Real Time Is Not Fast Enough: The Intention Web
    I’ll be presenting at Europe’s largest tech conference, LeWeb next week.  My topic?  When Real-Time Isn’t Fast Enough: The Future Of the Web (I’ll publish slides, later).  In particular, with event planning features, like Facebook events, upcoming.org, we’re starting to see people make explicity public remarks on what they want to do, when, and with who.  Welcome plancast.com a startup by Mark Hendrickson formerly of Techcrunch who created this simple website that allows people to broadcast what they plan to do next using Twitter or Facebook.

    Web Strategy Matrix: Asynchronous, Real-Time, and Intention Web

    What It is, and Examples Opportunities Challenges
    Asynchronous Web Information exchanging between multiple sets of time. People publish, someone else reads later.  Examples: News sites, press releases, websites without social features. Information with longer term shelf life can be archived and consumed. Much of today’s information is related to real time events, people want to share their thoughts and experiences, this is quickly getting outdated as social features empower real time conversations appear, regardless.
    Real-Time Web Information published as it happens, often, content is consumed in real time, with the reader also broadcasting back, resulting in synchronous communication. Examples: Twitter, Jaiku, Facebook Status updates. Consumers can give instant feedback about their needs. Companies can respond to the immediate needs of customers. Excessive noise from everyone publishing their status. Companies unable to sort through noise, prioritize, and react. This problem to compound over time.
    Intention Web Information that provides explicit predictions of who will do what next, although it’s not happened yet.  Examples: Upcoming.org, Facebook events, Plancast. Update: Silicon Valley Insider writes about Tweetmeme, Topsy, Sency, OneRiot People can connect to each other, improving experience. Businesses can provide a more contextualized experience for customers or prospects using Social CRM Explicit intentions may not be true, the future is always uncertain. Companies can barely keep up with real time web –let alone predict the future.

    Intention Web Provides People and Companies Opportunities
    Some may call this the, anticipation web, intention web, or forward looking web, but regardless of the name, there are some unique opportunities:  1) People can now use their social relationships that have similar goals or events on their cal and improve their experience.  2) They can also identify who in their social circles are most likely going where, increasing their knowledge of top events.  3) This provides businesses with the ability to listen to provide highly contextualized offerings and experiences for those explicitly stating their intents. Once a listening strategy is developed, expect Social CRM to be in the foreground mining, organizing, and making this data actionable.

    Yet Barriers Will Challenge Consumers and Companies
    Yet the intent based web is also fraught with challenges for both people and companies.  1) Status updates are still getting traction.  Twitter has the media hype, but not yet the mainstream adoption, so you can’t expect the social behaviors of everyone to broadcast their future intents.  2) For those that do broadcast their intent, should be concerned about privacy and personal security.  3)  The future is always uncertain, a great degree of intention data will be inaccurate. 4) Most companies can’t even keep up with the asynchronous web, let alone the real-time web, and certainly not the intent based web.


    Screen shot 2009-12-04 at 5.42.12 AM
    Above: Plancast allows me to broadcast my goals which include, what, where, and when.

    Screen shot 2009-12-04 at 5.41.41 AM
    Above: My goals can now be published to Twitter, Facebook, or to my friends on Plancast.

    Screen shot 2009-12-04 at 7.10.05 AM
    Above: Community can subscribe to Paul Greenberg’s intentions, who’s set a goal to attend the upcoming SAP event.

    Bottom Line: Intention Web Will Provide Consumers With Contextualized Experiences
    Expect the real-time web to quickly evolve into the intention web. People will work together to share their information about what they plan to do, and improve how they work or organize. Expect Social CRM systems (Salesforce, SAP), Brand Monitoring vendors (Radian6, Visible Technologies), and Search Engines (Bing and Google) to quickly try to make predictive models on what could happen, and what are the chances. Businesses that have a physical location like retail, events, or packaged goods can use this data to anticipate consumer demand. They may offer contextualized marketing, or increase or decrease inventory or store hours to accommodate. Don’t be surprised in the future and you walk into a store with your preferred items, meal, or drink already nicely packaged for you.