{"id":116921,"date":"2009-12-30T18:40:20","date_gmt":"2009-12-30T23:40:20","guid":{"rendered":"http:\/\/www.egmcartech.com\/?p=47861"},"modified":"2009-12-30T18:40:20","modified_gmt":"2009-12-30T23:40:20","slug":"hyundai%e2%80%99s-restyling-itself-for-the-luxury-market-at-low-prices","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/116921","title":{"rendered":"Hyundai\u2019s restyling itself for the luxury market at low prices"},"content":{"rendered":"<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"http:\/\/www.egmcartech.com\/wp-content\/uploads\/2009\/12\/2010_hyundai_tucson_images_main.jpg\" alt=\"\" width=\"563\" height=\"335\" \/><\/p>\n<p>In a sharp contrast to the way they were able to break in to the American market, Hyundai is now hoping to appeal to customers via stylish vehicles and visual appeal.  Hyundai&#8217;s first car in the U.S. was the 1986 Excel which sold for $4,995; now the Korean automaker is selling vehicles in a similar price range to Toyota and Honda, as they hope to build on solid performance last year.<\/p>\n<p>Through November of 2009, Hyundai&#8217;s U.S. market share is 4.3%, up from 3% a year previous.  This is still a far cry, however, from the 11% and 16.8% that is enjoyed by Honda and Toyota, respectively.<\/p>\n<p>With the introduction of the Genesis, and the styling on both the Tucson and the all-new Sonata, Hyundai is starting to sport a decidedly German-influenced look of luxury.<\/p>\n<p><span id=\"more-47861\"><\/span><\/p>\n<p>The new Sonata represents the real test for Hyundai, as analysts predict the car may boost Hyundai&#8217;s sales by as much as 15% next year.  The slow ascension that Hyundai is making is reminiscent to those of Honda and Toyota, as both now offer low-end luxury vehicles and performance cars.<\/p>\n<p>Earlier this year, Hyundai received the highest rank among nonluxury brands in J.D. Power &amp; Associates&#8217; initial quality survey, ahead of Honda and Toyota.<\/p>\n<p>-By: Stephen Calogera<\/p>\n<p>Source: <a href=\"http:\/\/www.businessweek.com\/innovate\/content\/dec2009\/id20091218_728128.htm?chan=autos_autos+--+lifestyle+subindex+page_top+stories\">BusinessWeek<\/a><\/p>\n<p><a href=\"http:\/\/feedads.g.doubleclick.net\/~a\/7aQyF_FlcUMLVZtl08LuN5GOUPs\/0\/da\"><img decoding=\"async\" src=\"http:\/\/feedads.g.doubleclick.net\/~a\/7aQyF_FlcUMLVZtl08LuN5GOUPs\/0\/di\" border=\"0\" ismap=\"true\"><\/img><\/a><br \/>\n<a href=\"http:\/\/feedads.g.doubleclick.net\/~a\/7aQyF_FlcUMLVZtl08LuN5GOUPs\/1\/da\"><img decoding=\"async\" src=\"http:\/\/feedads.g.doubleclick.net\/~a\/7aQyF_FlcUMLVZtl08LuN5GOUPs\/1\/di\" border=\"0\" ismap=\"true\"><\/img><\/a><\/p>\n<div class=\"feedflare\">\n<a href=\"http:\/\/feeds.feedburner.com\/~ff\/egmcartech?a=TTbuTSpHAIM:_0Oi-1rjRx8:yIl2AUoC8zA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/egmcartech?d=yIl2AUoC8zA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/egmcartech?a=TTbuTSpHAIM:_0Oi-1rjRx8:V_sGLiPBpWU\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/egmcartech?i=TTbuTSpHAIM:_0Oi-1rjRx8:V_sGLiPBpWU\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/egmcartech?a=TTbuTSpHAIM:_0Oi-1rjRx8:gIN9vFwOqvQ\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/egmcartech?i=TTbuTSpHAIM:_0Oi-1rjRx8:gIN9vFwOqvQ\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/egmcartech?a=TTbuTSpHAIM:_0Oi-1rjRx8:qj6IDK7rITs\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/egmcartech?d=qj6IDK7rITs\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/egmcartech?a=TTbuTSpHAIM:_0Oi-1rjRx8:TzevzKxY174\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/egmcartech?d=TzevzKxY174\" border=\"0\"><\/img><\/a>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>In a sharp contrast to the way they were able to break in to the American market, Hyundai is now hoping to appeal to customers via stylish vehicles and visual appeal. Hyundai&#8217;s first car in the U.S. was the 1986 Excel which sold for $4,995; now the Korean automaker is selling vehicles in a similar [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-116921","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/116921","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=116921"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/116921\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=116921"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=116921"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=116921"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}