But seriously, the annual updates are compelling enough to prompt people to upgrade (iPod touch, nano with video) or cheap enough to warrant a second unit (iPod shuffle). Apple knows how to sell iPods and the trend should continue in the new year.<\/p>\n Also notable is Apple’s seemingly renewed commitment to the Apple TV. Once described as a “hobby<\/a>,” Apple released version 3.0 of its software late last year. Also, there are rumors<\/a> about that Apple is pursuing a subscription model<\/a> with the major television networks. Expect to hear more from the Apple TV team in 2010.<\/p>\n Additionally, Cioffi focused on Steve Jobs himself. <\/p>\n “…Jobs’ determination is as extraordinary as his ability to create compelling products.”<\/p>\n After missing half of the year to recover from a liver transplant, Steve returned to work in June<\/a> as promised and, from an outsider’s perspective at least, is back to business as usual. As Cioffi pointed out, what happened in Steve’s absence is even more important for Apple’s future: The stock continued to climb despite rumors of his rapidly-declining health and Apple demonstrated a strong bullpen of talent beyond Jobs. <\/p>\n Cioffi goes on to list strong Mac sales, the App Store’s performance and the ever-present tablet rumors<\/a> as additional points of note, so go and read the rest of the article. Here’s to a prosperous 2010!<\/p>\n [Via AppleInsider<\/a>]<\/p>\n TUAW<\/a>MarketWatch: Keep your eye on Apple in 2010<\/a> originally appeared on The Unofficial Apple Weblog (TUAW)<\/a> on Mon, 04 Jan 2010 10:00:00 EST. Please see our terms for use of feeds<\/a>.<\/p>\n Read<\/a> | Permalink<\/a> | Email this<\/a> | Comments<\/a> <\/p>\n Buy This Item: [Click here to buy this item]<\/span><\/a><\/p>\n![\"\"](\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/fafdd_apple-logo-2.jpg\"){kind=logo}
In an article on MarketWatch<\/a>, Frank Cioffi explains why he believes Apple will deserve the investor’s attention in 2010. First off is continued strong iPod sales, and we’ve got to agree. After sustaining a rate at or above 10 million units sold per quarter, you’ve got to wonder, “Doesn’t everyone have one already?” <\/p>\n<\/h6>\n