{"id":135342,"date":"2010-01-04T10:00:32","date_gmt":"2010-01-04T15:00:32","guid":{"rendered":"http:\/\/www.stoth.com\/2010\/01\/04\/report-09-f1-participants-needed-to-sell-more-than-25000-cars-to-break-even-on-investment\/"},"modified":"2010-01-04T10:00:32","modified_gmt":"2010-01-04T15:00:32","slug":"report-%e2%80%9809-f1-participants-needed-to-sell-more-than-25000-cars-to-break-even-on-investment","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/135342","title":{"rendered":"Report: \u201809 F1 participants needed to sell more than 25,000 cars to break even on investment"},"content":{"rendered":"<p><\/p>\n<p>Filed under: <a href=\"http:\/\/www.autoblog.com\/category\/motorsports\/\" rel=\"tag\">Motorsports<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/bmw\/\" rel=\"tag\">BMW<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/mercedes-benz\/\" rel=\"tag\">Mercedes-Benz<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/toyota\/\" rel=\"tag\">Toyota<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/earnings-financials\/\" rel=\"tag\">Earnings\/Financials<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/ferrari\/\" rel=\"tag\">Ferrari<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/renault\/\" rel=\"tag\">Renault<\/a><\/p>\n<p><a href=\"http:\/\/www.theage.com.au\/sport\/motorsport\/ferrari-leads-cost-race-20100103-lnbs.%20html\"><img decoding=\"async\" hspace=\"0\" border=\"0\" vspace=\"4\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/05571_f1_investment.jpg\" alt=\"\" \/><\/a><\/p>\n<p>Melbourne, Australia newspaper <em>The Age<\/em> has a story on the break-even point for automakers in Formula One. The numbers are based on research done by Formula Money, a company devoted to detailing the financial goings-on in F1 &#8211; however, they don&#8217;t make much sense at first glance. According to <em>The Age<\/em>, F1&#8217;s manufacturer-backed teams &#8220;<a href=\"http:\/\/www.autoblog.com\/make\/ferrari\/\">Ferrari<\/a>, <a href=\"http:\/\/www.autoblog.com\/make\/mercedes-benz\/\">Mercedes-Benz<\/a>, <a href=\"http:\/\/www.autoblog.com\/make\/bmw\">BMW<\/a>, <a href=\"http:\/\/autoblog.com\/category\/renault\">Renault<\/a> and <a href=\"http:\/\/www.autoblog.com\/make\/toyota\">Toyota<\/a> spent &euro;608 million ($970 million) on Formula One racing&#8221; last year. To recoup that total investment they needed to sell at least 25,000 cars, combined, at an average price of $38,800.<\/p>\n<p>The questions arise when it is claimed that Ferrari &#8220;makes &euro;275,000 ($393,643 U.S.) per car sold, and so only needs to sell 153 vehicles to break even on its &euro;42 million ($60 million U.S.) investment in F1.&#8221; We can hardly believe Ferrari spent just $60M on F1 last year; if so, that would have left the other four teams to spend an average of $227.5M apiece based on a total spend of $970M.<\/p>\n<p>According to <a href=\"http:\/\/www.f1fanatic.co.uk\/2008\/09\/22\/toyota-has-biggest-f1-budget-4456m\/\">F1 Fanatic&#8217;s team budget numbers<\/a> for 2008, Ferrari spent $414.9 million, and going by <a href=\"http:\/\/www.f1network.net\/boards\/read\/s491.htm,10565609\">F1 Network&#8217;s numbers<\/a> for 2009, Ferrari spent $365 million last year. We don&#8217;t know where the truth is among the numbers in <em>The Age<\/em>&#8217;s report. What we do know, however, is that no matter what the real numbers are, they never added up for <a href=\"http:\/\/www.autoblog.com\/2009\/11\/27\/bmw-reaches-agreement-to-sell-f1-team-back-to-founder-peter-saub\/\">BMW<\/a>, <a href=\"http:\/\/www.autoblog.com\/2009\/12\/17\/renault-stays-in-formula-one-after-selling-stake-in-team\/\">Renault<\/a> or <a href=\"http:\/\/www.autoblog.com\/2009\/11\/30\/serbian-team-reportedly-in-talks-to-take-over-toyota-f1\/\">Toyota<\/a>.<\/p>\n<p>[Source: <a href=\"http:\/\/www.theage.com.au\/sport\/motorsport\/ferrari-leads-cost-race-20100103-lnbs.%20html\">The Age<\/a>]<\/p>\n<p><a href=\"http:\/\/www.autoblog.com\/2010\/01\/04\/report-09-f1-participants-needed-to-sell-more-than-25-000-cars\/\">Report: &#8216;09 F1 participants needed to sell more than 25,000 cars to break even on investment<\/a> originally appeared on <a href=\"http:\/\/www.autoblog.com\">Autoblog<\/a> on Mon, 04 Jan 2010 09:29:00 EST.  Please see our <a href=\"http:\/\/www.weblogsinc.com\/feed-terms\/\">terms for use of feeds<\/a>.<\/p>\n<h6><\/h6>\n<p><a href=\"http:\/\/www.theage.com.au\/sport\/motorsport\/ferrari-leads-cost-race-20100103-lnbs.%20html\">Read<\/a>&nbsp;|&nbsp;<a href=\"http:\/\/www.autoblog.com\/2010\/01\/04\/report-09-f1-participants-needed-to-sell-more-than-25-000-cars\/\" rel=\"bookmark\" title=\"Permanent link to this entry\">Permalink<\/a>&nbsp;|&nbsp;<a href=\"http:\/\/www.autoblog.com\/forward\/19301120\/\" title=\"Send this entry to a friend via email\">Email this<\/a>&nbsp;|&nbsp;<a href=\"http:\/\/www.autoblog.com\/2010\/01\/04\/report-09-f1-participants-needed-to-sell-more-than-25-000-cars\/#comments\" title=\"View reader comments on this entry\">Comments<\/a><\/p>\n<p><a href=\"http:\/\/feedads.g.doubleclick.net\/~at\/1sOZAKv4xJOFs8gn2wVO4UNXKfY\/0\/da\"><img decoding=\"async\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/05571_di\" border=\"0\"><\/img><\/a><br \/>\n<a href=\"http:\/\/feedads.g.doubleclick.net\/~at\/1sOZAKv4xJOFs8gn2wVO4UNXKfY\/1\/da\"><img decoding=\"async\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/05571_di\" border=\"0\"><\/img><\/a><\/p>\n<div>\n<a href=\"http:\/\/feeds.autoblog.com\/~ff\/weblogsinc\/autoblog?a=OTg3HO6JMkI:twiRJTK_NiQ:wF9xT3WuBAs\"><img decoding=\"async\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/05571_autoblog?i=OTg3HO6JMkI:twiRJTK_NiQ:wF9xT3WuBAs\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.autoblog.com\/~ff\/weblogsinc\/autoblog?a=OTg3HO6JMkI:twiRJTK_NiQ:V_sGLiPBpWU\"><img decoding=\"async\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/05571_autoblog?i=OTg3HO6JMkI:twiRJTK_NiQ:V_sGLiPBpWU\" border=\"0\"><\/img><\/a>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/05571_OTg3HO6JMkI\" height=\"1\" width=\"1\" \/> <\/p>\n<p>Buy This Item: <a class=\"buy\" href=\"http:\/\/www.stoth.com\/buy.php\" ><span style=\"color: #33bc03\">[Click here to buy this item]<\/span><\/a><\/p>\n<p><a href=\"http:\/\/feeds.autoblog.com\/~r\/weblogsinc\/autoblog\/~3\/OTg3HO6JMkI\/\" >Read Original Article<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Filed under: Motorsports, BMW, Mercedes-Benz, Toyota, Earnings\/Financials, Ferrari, Renault Melbourne, Australia newspaper The Age has a story on the break-even point for automakers in Formula One. The numbers are based on research done by Formula Money, a company devoted to detailing the financial goings-on in F1 &#8211; however, they don&#8217;t make much sense at first [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-135342","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/135342","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=135342"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/135342\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=135342"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=135342"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=135342"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}