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ComScore<\/a>, a leading Web statistics provider, has joined with Flurry Analytics<\/a> to provide a more complete picture on the who, what, when, where and how of our use of mobile media. Founded just over a year ago, Flurry has grown immensely and this move will only serve to boost its popularity.<\/p>\nFlurry announced the partnership<\/a> on the heels of its merger with Pinch Media<\/a> last month. The service boasts a nearly ubiquitous presence in the mobile market and will add a host of real-time data to comScore’s reports.\n<\/p>\n Sponsor<\/em> Flurry collects mobile application data from approximately two out of every three iPhone and Android devices. Each month, the company aggregates application usage data from over 1 billion end-user sessions across more than 50 million unique handsets from more than 200 countries. Over 10,000 developers have chosen to integrate Flurry Analytics within their applications. <\/p>\n<\/blockquote>\n That’s 9,700 developers more than the company started with just a year ago. <\/p>\n Using Flurry’s data, comScore will add “real-time consumption data, including frequency of use, length of use, user geographic location, new vs. repeat usage and Wi-Fi vs. carrier network usage” to its mobile application data. <\/p>\n In a market that’s only going to see growth, some are already predicting<\/a> Flurry’s acquisition by a big-time player in the near future. Analytics remains hot, as evidenced further by this morning’s news of a $27.5 million investment<\/a> in comScore-competitor Quantcast<\/a> by Cisco<\/a> and Polaris Ventures<\/a>.<\/p>\n Discuss<\/a><\/strong><\/p>\n<\/a><\/p>\n
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