{"id":179096,"date":"2010-01-14T05:09:12","date_gmt":"2010-01-14T10:09:12","guid":{"rendered":"http:\/\/www.stoth.com\/2010\/01\/14\/new-japanese-toy-endless-chocolate-bar-breaker\/"},"modified":"2010-01-14T05:09:12","modified_gmt":"2010-01-14T10:09:12","slug":"new-japanese-toy-endless-chocolate-bar-breaker","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/179096","title":{"rendered":"New Japanese toy: Endless chocolate bar breaker"},"content":{"rendered":"<p><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-134272\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/0871e_bandai_mugen_chocolate-620x269.jpg\" alt=\"bandai_mugen_chocolate\" width=\"620\" height=\"269\" \/><\/p>\n<p>Do you like the feeling you get when you break a chocolate bar in half? Do you want to experience that feeling over and over for some reason? Then you&#8217;re in the target group for a new Japanese toy called <em><a href=\"http:\/\/www.bandai.co.jp\/releases\/J2010011401.html\">Mugen Chokoreeto<\/a> <\/em>[JP], which (kind of) translates back to &#8220;Endless Chocolate Bar&#8221;. It&#8217;s the brainchild of major Japanese toymaker Bandai.<\/p>\n<p>It&#8217;s essentially a mini toy made of plastic that looks like a small chocolate bar and that you can &#8220;break&#8221; into two parts repeatedly. You can choose between three &#8220;flavors&#8221;: milk chocolate, high-milk chocolate and white chocolate. The &#8220;bars&#8221; have a case, too, and weigh 22g. The Meiji branding you see on the picture above is actually the result of a licensing deal Bandai made with a real Japanese confectionery company called <a href=\"http:\/\/www.meiji.co.jp\/en\/index.html\">Meiji Seika<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-134273\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/93ca5_bandai_mugen_chocolate_2.png\" alt=\"bandai_mugen_chocolate_2\" width=\"352\" height=\"227\" \/><\/p>\n<p>Bandai plans to start selling the Endless Chocolate Bar in Japan on January 30. The official target group are men in their 20s. The bars will cost $7 each and are the newest addition to the <a href=\"http:\/\/search.techcrunch.com\/query.php?s=bandai+mugen\">Mugen series<\/a> Bandai started a while ago.<\/p>\n<p>The <a href=\"http:\/\/www.crunchgear.com\/2008\/10\/31\/review-bandais-mugen-pop-pop\/\">Mugen Pop Pop<\/a>, for example, made it to America. But if you don&#8217;t want to take a chance, I suggest you contact import\/export specialists <a href=\"http:\/\/rinkya.com\/\">Rinkya<\/a> or the <a href=\"http:\/\/www.japantrendshop.com\/\">Japan Trend Shop<\/a> in case you&#8217;re interested but live outside Japan.<\/p>\n<p><a href=\"http:\/\/feedads.g.doubleclick.net\/~at\/zIU66u2DUjKe-YNCCm4EGyrfw7Y\/0\/da\"><img decoding=\"async\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/93ca5_di\" border=\"0\"><\/img><\/a><br \/>\n<a href=\"http:\/\/feedads.g.doubleclick.net\/~at\/zIU66u2DUjKe-YNCCm4EGyrfw7Y\/1\/da\"><img decoding=\"async\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/93ca5_di\" border=\"0\"><\/img><\/a><\/p>\n<div>\n<a href=\"http:\/\/feeds.feedburner.com\/~ff\/crunchgear?a=4CQnMkD1Rpk:2fISNuZHwWw:V_sGLiPBpWU\"><img decoding=\"async\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/93ca5_crunchgear?i=4CQnMkD1Rpk:2fISNuZHwWw:V_sGLiPBpWU\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/crunchgear?a=4CQnMkD1Rpk:2fISNuZHwWw:F7zBnMyn0Lo\"><img decoding=\"async\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/93ca5_crunchgear?i=4CQnMkD1Rpk:2fISNuZHwWw:F7zBnMyn0Lo\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/crunchgear?a=4CQnMkD1Rpk:2fISNuZHwWw:yIl2AUoC8zA\"><img decoding=\"async\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/93ca5_crunchgear?d=yIl2AUoC8zA\" border=\"0\"><\/img><\/a>\n<\/div>\n<p>Buy This Item: <a class=\"buy\" href=\"http:\/\/www.stoth.com\/buy.php\" ><span style=\"color: #33bc03\">[Click here to buy this item]<\/span><\/a><\/p>\n<p><a href=\"http:\/\/www.crunchgear.com\/2010\/01\/14\/new-japanese-toy-endless-chocolate-bar-breaker\/\" >Read Original Article<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Do you like the feeling you get when you break a chocolate bar in half? Do you want to experience that feeling over and over for some reason? Then you&#8217;re in the target group for a new Japanese toy called Mugen Chokoreeto [JP], which (kind of) translates back to &#8220;Endless Chocolate Bar&#8221;. It&#8217;s the brainchild [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-179096","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/179096","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=179096"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/179096\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=179096"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=179096"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=179096"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}