{"id":184237,"date":"2010-01-15T13:34:00","date_gmt":"2010-01-15T18:34:00","guid":{"rendered":"http:\/\/www.autoblog.com\/2010\/01\/15\/report-gms-mark-reuss-ponders-return-of-ve-commodore-to-u-s\/"},"modified":"2010-01-15T13:34:00","modified_gmt":"2010-01-15T18:34:00","slug":"report-gms-mark-reuss-ponders-return-of-ve-commodore-to-u-s","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/184237","title":{"rendered":"Report: GM&#8217;s Mark Reuss ponders return of VE Commodore to U.S."},"content":{"rendered":"<p>Filed under: <a href=\"http:\/\/www.autoblog.com\/category\/trucks\/\" rel=\"tag\">Truck<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/chevrolet\/\" rel=\"tag\">Chevrolet<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/gmc\/\" rel=\"tag\">GMC<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/holden\/\" rel=\"tag\">Holden<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/australia\/\" rel=\"tag\">Australia<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/rumormill\/\" rel=\"tag\">Rumormill<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/special-limited-editions\/\" rel=\"tag\">Specialty<\/a><\/p>\n<p><a href=\"http:\/\/www.autoblog.com\/gallery\/holden-ve-ute\/#27\"><img decoding=\"async\" vspace=\"4\" hspace=\"0\" border=\"0\" alt=\"\" src=\"http:\/\/www.blogcdn.com\/www.autoblog.com\/media\/2010\/01\/veute.jpg\" \/><\/a><\/p>\n<div style=\"text-align: center;\"><font><font face=\"Verdana\"><span style=\"font-family: Verdana; background-color: rgb(255, 255, 255);\"><span style=\"font-family: Arial,Verdana,sans-serif;\"><span style=\"font-family: Verdana; background-color: rgb(255, 255, 255); font-style: italic; font-size: 0.666667em; font-weight: bold;\">Holden VE Ute &#8211; Click above for high-res image gallery<\/span><\/span><\/span><\/font><\/font><\/div>\n<p>\nAs if <a href=\"http:\/\/www.autoblog.com\/make\/gm\/\">General Motors<\/a> hasn&#8217;t endured enough turmoil in the last year, <a href=\"http:\/\/news.pickuptrucks.com\/2010\/01\/gms-australian-ute-could-still-come-to-the-us-as-a-chevy-el-camino-reuss-says.html\">Pickuptrucks.com<\/a> is reporting that GM North America president Mark Reuss is championing the idea of a stateside <a href=\"http:\/\/www.autoblog.com\/2007\/08\/22\/holden-finally-reveals-ve-ute\/\">Holden VE Ute<\/a>. Pardon us for thinking this issue was dead and buried in 2009, interred in the graveyard of stillborn ideas. Reuss, who ran Holden for GM during the VE&#8217;s development, has a soft spot for the admittedly excellent platform that we only shortly knew as the <a href=\"http:\/\/www.autoblog.com\/2008\/11\/21\/in-the-autoblog-garage-2008-pontiac-g8-gxp\/\">Pontiac G8<\/a>. While that dalliance was only marginally longer lived than Jay Leno&#8217;s move to prime time (the promised <a href=\"http:\/\/www.autoblog.com\/2008\/08\/14\/officially-official-pontiac-g8-st-it-is\/\">G8 Sport Truck was announced<\/a> and then <a href=\"http:\/\/www.autoblog.com\/2009\/01\/06\/tear-in-my-beer-gm-reportedly-kills-off-2010-pontiac-g8-st\/\">canceled<\/a> before birth), Reuss thinks that <a href=\"http:\/\/www.autoblog.com\/make\/gmc\">GMC<\/a> or <a href=\"http:\/\/www.autoblog.com\/make\/chevrolet\">Chevrolet<\/a> could proudly park the Ute in U.S. showrooms. <\/p>\n<p>Rather than let all the hard work done to bring the G8 to fruition go to waste, Reuss is also reportedly looking for a slot for that car, as well. If GM can get the Ute classed as a truck in North America, it might play a significant role in Corporate Average Fuel Economy ratings, and that may be enough reason alone to offer a neo-El Camino. A revised G8 popping up under another GM moniker would be welcomed by the auto punditry, though may still fail to move enough units to make an impact. There&#8217;s no denying that niche vehicles such as the Ute and G8 have a following, but we wonder how much focus these efforts are stealing from the pivotal vehicles that must launch and continue to sell without a hitch. As exciting as a Ute might be, a flawless and successfully marketed launch of the new <a href=\"http:\/\/www.autoblog.com\/2010\/01\/11\/detroit-2010-chevrolet-aveo-rs-concept-answers-one-question-po\/\">Chevrolet Aveo<\/a> is likely far more important to GM&#8217;s financial health at this point than some hoon sled. <\/p>\n<p><\/p>\n<div class=\"postgallery\">\n<p><strong>Gallery: <a href=\"http:\/\/www.autoblog.com\/photos\/holden-ve-ute\/low\/\">Holden VE Ute<\/a><\/strong><\/p>\n<p><a href=\"http:\/\/www.autoblog.com\/photos\/holden-ve-ute\/low\/\"><img decoding=\"async\" src=\"http:\/\/www.blogcdn.com\/www.autoblog.com\/media\/2007\/08\/07veomegaute_001_thumbnail.jpg\" alt=\"\" title=\"\" \/><\/a><a href=\"http:\/\/www.autoblog.com\/photos\/holden-ve-ute\/low\/\"><img decoding=\"async\" src=\"http:\/\/www.blogcdn.com\/www.autoblog.com\/media\/2007\/08\/07veomegaute_002_thumbnail.jpg\" alt=\"\" title=\"\" \/><\/a><a href=\"http:\/\/www.autoblog.com\/photos\/holden-ve-ute\/low\/\"><img decoding=\"async\" src=\"http:\/\/www.blogcdn.com\/www.autoblog.com\/media\/2007\/08\/07veomegaute_003_thumbnail.jpg\" alt=\"\" title=\"\" \/><\/a><a href=\"http:\/\/www.autoblog.com\/photos\/holden-ve-ute\/low\/\"><img decoding=\"async\" src=\"http:\/\/www.blogcdn.com\/www.autoblog.com\/media\/2007\/08\/07veomegaute_004_thumbnail.jpg\" alt=\"\" title=\"\" \/><\/a><a href=\"http:\/\/www.autoblog.com\/photos\/holden-ve-ute\/low\/\"><img decoding=\"async\" src=\"http:\/\/www.blogcdn.com\/www.autoblog.com\/media\/2007\/08\/07veomegaute_005_thumbnail.jpg\" alt=\"\" title=\"\" \/><\/a><\/div>\n<p>\n[Source: <a href=\"http:\/\/news.pickuptrucks.com\/2010\/01\/gms-australian-ute-could-still-come-to-the-us-as-a-chevy-el-camino-reuss-says.html\">Pickuptrucks.com<\/a>]<\/p>\n<p style=\"padding:5px;background:#ddd;border:1px solid #ccc;clear:both;\"><a href=\"http:\/\/www.autoblog.com\/2010\/01\/15\/report-gms-mark-reuss-ponders-return-of-ve-commodore-to-u-s\/\">Report: GM&#8217;s Mark Reuss ponders return of VE Commodore to U.S.<\/a> originally appeared on <a href=\"http:\/\/www.autoblog.com\">Autoblog<\/a> on Fri, 15 Jan 2010 13:34:00 EST.  Please see our <a href=\"http:\/\/www.weblogsinc.com\/feed-terms\/\">terms for use of feeds<\/a>.<\/p>\n<h6 style=\"clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;\"><\/h6>\n<p><a href=http:\/\/news.pickuptrucks.com\/2010\/01\/gms-australian-ute-could-still-come-to-the-us-as-a-chevy-el-camino-reuss-says.html>Read<\/a>&nbsp;|&nbsp;<a href=\"http:\/\/www.autoblog.com\/2010\/01\/15\/report-gms-mark-reuss-ponders-return-of-ve-commodore-to-u-s\/\" rel=\"bookmark\" title=\"Permanent link to this entry\">Permalink<\/a>&nbsp;|&nbsp;<a href=\"http:\/\/www.autoblog.com\/forward\/19317707\/\" title=\"Send this entry to a friend via email\">Email this<\/a>&nbsp;|&nbsp;<a href=\"http:\/\/www.autoblog.com\/2010\/01\/15\/report-gms-mark-reuss-ponders-return-of-ve-commodore-to-u-s\/#comments\" title=\"View reader comments on this entry\">Comments<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Filed under: Truck, Chevrolet, GMC, Holden, Australia, Rumormill, Specialty Holden VE Ute &#8211; Click above for high-res image gallery As if General Motors hasn&#8217;t endured enough turmoil in the last year, Pickuptrucks.com is reporting that GM North America president Mark Reuss is championing the idea of a stateside Holden VE Ute. Pardon us for thinking [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-184237","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/184237","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=184237"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/184237\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=184237"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=184237"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=184237"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}