{"id":197942,"date":"2010-01-19T08:10:25","date_gmt":"2010-01-19T13:10:25","guid":{"rendered":"http:\/\/www.stoth.com\/2010\/01\/19\/time-inc-to-buy-personal-shopping-engine-stylefeeder\/"},"modified":"2010-01-19T08:10:25","modified_gmt":"2010-01-19T13:10:25","slug":"time-inc-to-buy-personal-shopping-engine-stylefeeder","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/197942","title":{"rendered":"Time Inc. To Buy Personal Shopping Engine StyleFeeder"},"content":{"rendered":"<p><\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/0e595_stylefeeder.png\" class=\"shot2\" \/><a href=\"http:\/\/www.stylefeeder.com\">StyleFeeder<\/a>, a recommendation engine for shoppers, has been acquired by Time Inc., the <a href=\"http:\/\/online.wsj.com\/article\/SB10001424052748703626604575011191771805782.html\">WSJ<\/a> reported earlier this morning. Time chose not to disclose the purchase price, but the newspaper cites a source who said it was &#8220;well into eight figures.&#8221; <\/p>\n<p>Cambridge, MA-based StyleFeeder raised <a href=\"http:\/\/www.crunchbase.com\/company\/stylefeeder\">$3.5 million<\/a> in financing from <a href=\"http:\/\/www.crunchbase.com\/financial-organization\/highland-capital-partners\">Highland Capital Partners<\/a> and investment firm <a href=\"http:\/\/www.crunchbase.com\/financial-organization\/schooner-capital\">Schooner Capital<\/a>.<\/p>\n<p>Time is reportedly looking to integrate StyleFeeder throughout its Web properties, in order to complement the declining advertising revenue with e-commerce income. StyleFeeder is expected to be interwoven with fashion magazine InStyle\u2019s website, and eventually also be closely aligned with other titles like Essence and People en Espa\u00f1ol.<\/p>\n<p>The WSJ said an official announcement of the acquisition could come Tuesday.<\/p>\n<p><a href=\"http:\/\/feedads.g.doubleclick.net\/~at\/-fL8ifbO1UspE0mf6Ab8bjvIGfo\/0\/da\"><img decoding=\"async\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/0e595_di\" border=\"0\"><\/img><\/a><br \/>\n<a href=\"http:\/\/feedads.g.doubleclick.net\/~at\/-fL8ifbO1UspE0mf6Ab8bjvIGfo\/1\/da\"><img decoding=\"async\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/5162c_di\" border=\"0\"><\/img><\/a><\/p>\n<div>\n<a href=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?a=PTLsY2lnqKg:tpAe6unTaek:2mJPEYqXBVI\"><img decoding=\"async\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/5162c_Techcrunch?d=2mJPEYqXBVI\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?a=PTLsY2lnqKg:tpAe6unTaek:dnMXMwOfBR0\"><img decoding=\"async\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/db0f5_Techcrunch?d=dnMXMwOfBR0\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?a=PTLsY2lnqKg:tpAe6unTaek:D7DqB2pKExk\"><img decoding=\"async\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/db0f5_Techcrunch?i=PTLsY2lnqKg:tpAe6unTaek:D7DqB2pKExk\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?a=PTLsY2lnqKg:tpAe6unTaek:7Q72WNTAKBA\"><img decoding=\"async\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/db0f5_Techcrunch?d=7Q72WNTAKBA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?a=PTLsY2lnqKg:tpAe6unTaek:yIl2AUoC8zA\"><img decoding=\"async\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/3f579_Techcrunch?d=yIl2AUoC8zA\" border=\"0\"><\/img><\/a>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.stoth.com\/wp-content\/plugins\/wp-o-matic\/cache\/3f579_PTLsY2lnqKg\" height=\"1\" width=\"1\" \/> <\/p>\n<p>Buy This Item: <a class=\"buy\" href=\"http:\/\/www.stoth.com\/buy.php\" ><span style=\"color: #33bc03\">[Click here to buy this item]<\/span><\/a><\/p>\n<p><a href=\"http:\/\/feedproxy.google.com\/~r\/Techcrunch\/~3\/PTLsY2lnqKg\/\" >Read Original Article<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>StyleFeeder, a recommendation engine for shoppers, has been acquired by Time Inc., the WSJ reported earlier this morning. Time chose not to disclose the purchase price, but the newspaper cites a source who said it was &#8220;well into eight figures.&#8221; Cambridge, MA-based StyleFeeder raised $3.5 million in financing from Highland Capital Partners and investment firm [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-197942","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/197942","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=197942"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/197942\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=197942"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=197942"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=197942"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}