{"id":201201,"date":"2010-01-19T17:43:04","date_gmt":"2010-01-19T22:43:04","guid":{"rendered":"tag:business.theatlantic.com,2010:\/\/3.33797"},"modified":"2010-01-19T17:49:32","modified_gmt":"2010-01-19T22:49:32","slug":"kraft-wins-sweet-success","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/201201","title":{"rendered":"Kraft Wins Sweet Success"},"content":{"rendered":"<p>Cadbury has been holding out against a proposed Kraft merger, flirting with suitors like Hershey, or saying demurely that they had no plans to pair up with any one, thank you very much.&nbsp; But it looks like, in the end, they&#8217;ll be marrying for money.&nbsp; Cadbury&#8217;s CEO is <a href=\"http:\/\/online.wsj.com\/article\/SB30001424052748703837004575012624277960064.html?mod=WSJ_Markets_section_Heard&amp;mg=com-wsj\">recommending<\/a> that shareholders take the 850 pence ($13.89) per share offered by the giant food conglomerate.&nbsp; Insiders had hoped to find some other way, but ultimately, without another bidder, Cadbury&#8217;s lackluster performance made it unlikely that shareholders would go along.&nbsp; The CEO has been under intense pressure from institutional investors who wanted cash in hand, not the promise that really, someday Cadbury was going to get it together.&nbsp; Since ultimately, they&#8217;re his bosses, this was probably inevitable in the absence of a better bid from another firm. <\/p>\n<p><br clear=\"both\" style=\"clear: both;\"\/><br \/>\n<br clear=\"both\" style=\"clear: both;\"\/><br \/>\n  <a style='font-size: 10px; color: maroon;' href='http:\/\/www.pheedcontent.com\/hostedMorselClick.php?hfmm=v3:47edd029d244ffe00c1f01b5282c9d74:encyUfTbHB3gC2xUHi3sQS8D%2BPhsjR0gfbGi5xCB7gzNxOOUOgdG29DcqAXQaC6yZCF%2BtLhGGjHO'><img border='0' title='Email this Article' alt='Email this Article' src='http:\/\/images.pheedo.com\/images\/mm\/emailthis.png'\/><\/a><br \/>\n  <a style='font-size: 10px; color: maroon;' href='http:\/\/www.pheedcontent.com\/hostedMorselClick.php?hfmm=v3:d5fee6b14dbb559a05ce5096021ce30a:K5bX%2FXkiceBNsz2k%2BYVMD22RCix9tOUxoLJ2RSlsvtzXN4ho%2Fqg68UjdpamzGJoANDsUOcpAbJpc'><img border='0' title='Add to digg' alt='Add to digg' src='http:\/\/images.pheedo.com\/images\/mm\/digg.gif'\/><\/a><br \/>\n  <a style='font-size: 10px; color: maroon;' href='http:\/\/www.pheedcontent.com\/hostedMorselClick.php?hfmm=v3:32328834be32b8360158afca8b3a07e7:OM0d8N8wN1V3f4PTgTdX2gWttOeVYraEki7TOeohhRTNOutBnp760nbqn0G2be6jPcJ0MYcOdg7G'><img border='0' title='Add to Reddit' alt='Add to Reddit' src='http:\/\/images.pheedo.com\/images\/mm\/reddit.png'\/><\/a><br \/>\n  <a style='font-size: 10px; color: maroon;' href='http:\/\/www.pheedcontent.com\/hostedMorselClick.php?hfmm=v3:c4b0eddeb6ddeee948cfee446d6b68a0:TZtrfioa39mSWCWZ3UAvW0L6s8L5WyyoVZyyz0NrDYCCzidujQriFJz7%2FL22dH%2BTT%2BRF2Pzf0n54Hg%3D%3D'><img border='0' title='Add to Twitter' alt='Add to Twitter' src='http:\/\/images.pheedo.com\/images\/mm\/twitter.png'\/><\/a><br \/>\n  <a style='font-size: 10px; color: maroon;' href='http:\/\/www.pheedcontent.com\/hostedMorselClick.php?hfmm=v3:69c947c1401cd8ce661992970d08fd30:BYpFVRcsJfV%2BgfEqRDI6fOWr4EJd8BEFgHmtD284EZSwMgMoUswxzXRoeKgRqB%2FhfEgA7t3IUnhS'><img border='0' title='Add to del.icio.us' alt='Add to del.icio.us' src='http:\/\/images.pheedo.com\/images\/mm\/delicious.gif'\/><\/a><br \/>\n  <a style='font-size: 10px; color: maroon;' href='http:\/\/www.pheedcontent.com\/hostedMorselClick.php?hfmm=v3:886599e75be0c5a5b0c10669642d5b2f:zgHCXn4G%2F%2Fiq56sGWKtKEII8ywuGoDXrI36BMfBtExkEo%2BzUTAjmBwi9y2aQ5eEaO%2BZkDJ9j15LkLg%3D%3D'><img border='0' title='Add to StumbleUpon' alt='Add to StumbleUpon' src='http:\/\/images.pheedo.com\/images\/mm\/stumbleit.gif'\/><\/a><br \/>\n  <a style='font-size: 10px; color: maroon;' href='http:\/\/www.pheedcontent.com\/hostedMorselClick.php?hfmm=v3:6e5389199deccf7060d4d62e955d5038:oHszVCSslIL%2B%2BFNG%2BHjery8t9wIcWjeLz1c9Sw2QafuDgakuc96p5YPx1yD2jQ1pSkcwVyH8%2B5wUow%3D%3D'><img border='0' title='Add to Facebook' alt='Add to Facebook' src='http:\/\/images.pheedo.com\/images\/mm\/facebook.gif'\/><\/a><br \/>\n<br clear=\"both\" style=\"clear: both;\"\/><br \/>\n<a href=\"http:\/\/ads.pheedo.com\/click.phdo?s=3c2dfe8f0c36c011404832b3df56bae8&#038;p=1\"><img decoding=\"async\" alt=\"\" style=\"border: 0;\" border=\"0\" src=\"http:\/\/ads.pheedo.com\/img.phdo?s=3c2dfe8f0c36c011404832b3df56bae8&#038;p=1\"\/><\/a><br \/>\n<img loading=\"lazy\" decoding=\"async\" alt=\"\" height=\"0\" width=\"0\" border=\"0\" style=\"display:none\" src=\"http:\/\/a.rfihub.com\/eus.gif?eui=2225\"\/><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~r\/AtlanticBusinessChannel\/~4\/KgvYUsVZhUg\" height=\"1\" width=\"1\"\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cadbury has been holding out against a proposed Kraft merger, flirting with suitors like Hershey, or saying demurely that they had no plans to pair up with any one, thank you very much.&nbsp; But it looks like, in the end, they&#8217;ll be marrying for money.&nbsp; Cadbury&#8217;s CEO is recommending that shareholders take the 850 pence [&hellip;]<\/p>\n","protected":false},"author":80,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-201201","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/201201","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/80"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=201201"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/201201\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=201201"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=201201"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=201201"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}