{"id":248209,"date":"2010-01-29T15:58:03","date_gmt":"2010-01-29T20:58:03","guid":{"rendered":"http:\/\/www.grist.org\/article\/2010-01-29-a-seussical-retort-to-a-green-coal-company-claiming-lorax-name\/"},"modified":"2010-01-29T15:58:03","modified_gmt":"2010-01-29T20:58:03","slug":"a-seussical-retort-to-a-green-coal-company-claiming-the-lorax-name","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/248209","title":{"rendered":"A Seussical retort to a “Green Coal” company claiming the Lorax name"},"content":{"rendered":"

\t\t\t\tby Ashley Braun <\/p>\n

A new coal-gasification company has named itself LoraxAg<\/a>, after the consummate Seussical eco-hero, The Lorax<\/a>. It’s admittedly part of a move to brand the company as advancing the mythical-sounding “Green Coal Technology.” (That’s trademarked, naturally.)<\/a><\/p>\n

<\/p>\n

<\/a>“Green Coal” doesn’t sound musical to the Seussical.Photo: Chris1051 via Flickr<\/p>\n

<\/p>\n

“The Lorax is the protector of the truffula trees,” LoraxAg president Mike Farina said<\/a>. “We think this is the greenest use of coal.”<\/p>\n

<\/p>\n

In response to the outright ridiculosity of the occasion, I’ve composed a brief tongue-in-cheek homage to one of my childhood heros, Dr. Seuss. (Let me just say it was a glum day in first grade when I found out he passed away.)<\/p>\n

<\/p>\n

“Mister!” he said with a coal-ashy sneeze,
“I am the Lorax. I speak for coal lobbies.
I speak for ‘Green Coal,’ for they have no monies.”<\/p>\n

<\/p>\n

Do you hope the Doctor Seuss their green-washed eggs and ham off?<\/p>\n

<\/p>\n

(Hat tip to The Wonk Room<\/a>.)<\/p>\n

Related Links:<\/strong><\/p>\n

Alabama dump taking TVA’s spilled coal ash declares bankruptcy<\/a><\/p>\n

Obama talks about ‘clean coal’ and solar during YouTube Q&A<\/a><\/p>\n

What Obama could have said to the House Republican from West Virginia<\/a><\/p>\n

\t\t\t

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\n\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

by Ashley Braun A new coal-gasification company has named itself LoraxAg, after the consummate Seussical eco-hero, The Lorax. It’s admittedly part of a move to brand the company as advancing the mythical-sounding “Green Coal Technology.” (That’s trademarked, naturally.) “Green Coal” doesn’t sound musical to the Seussical.Photo: Chris1051 via Flickr “The Lorax is the protector of […]<\/p>\n","protected":false},"author":765,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-248209","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/248209","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/765"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=248209"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/248209\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=248209"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=248209"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=248209"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}