{"id":261239,"date":"2010-02-01T17:26:25","date_gmt":"2010-02-01T22:26:25","guid":{"rendered":"http:\/\/chicagopressrelease.com\/?p=15320"},"modified":"2010-02-01T17:26:25","modified_gmt":"2010-02-01T22:26:25","slug":"golden-tee-swings-at-social-networking","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/261239","title":{"rendered":"Golden Tee swings at social networking"},"content":{"rendered":"

\"\"Few are using social media as Incredible Technologies, a coin-operated video game manufacturer in Arlington Heights, Illinois<\/span>.<\/p>\n

IT is the creator of Golden Tee Golf, the #1 bar room video game in the world.<\/p>\n

Golden Tee<\/span>’s key demographic is a fun-loving guy who enjoys socializing in pubs and spending time online.<\/p>\n

IT was among the first to use tools like Facebook<\/a>, Twitter<\/a> and blogs<\/a> to enhance its online presence. <\/span><\/p>\n

IT is using social media to enhance the customer’s experience by actually embedding it into the\u00a0heart of its flagship product, an 18-hole video golf game found in over 10,000 bars worldwide.<\/p>\n

Anyone who’s been in a bar in the last 20 years knows Golden Tee<\/span>. \u00a0While 5,000,000 people play Golden Tee<\/span>, its bread and butter are the half-million diehards who play every week.<\/p>\n

Like serious competitors of any game, these players love regaling each other with tales of their greatest shots.<\/p>\n

IT’s game development team figured out a way to bring their players’ words to life. \u00a0Players not only record their legendary shots for all posterity, but they also share them online, courtesy of YouTube.<\/p>\n

If one is playing Golden Tee<\/span> and hits a virtual hole-in-one, he’s invited to upload the “Great Shot” to YouTube, free of charge. \u00a0Within five minutes, the replay is posted online.<\/p>\n

As soon as it’s posted, IT will shoot the player an email with a link to the video. \u00a0If he has a smart phone, he can watch the replay in the bar where he just made the shot. \u00a0It’s instant gratification (in HD, of course).<\/p>\n

In just one year, nearly 70,000 Great Shots have been uploaded. \u00a0They’ve been viewed over 1.2 million times. \u00a0It’s a winning experience for players and for IT, \u00a0as their online branding is experiencing exponential growth.<\/p>\n

Also, players can post the video on their Facebook page. Since 80% of Golden Tee<\/span> players are also Facebook users, IT sees opportunity in developing programs that interface with Facebook.<\/p>\n

Another of IT’s goals for using social media was to build its online presence and since it’s done so, Web site traffic has doubled.<\/p>\n

Check out a few Great Shots at:<\/strong><\/p>\n