{"id":268505,"date":"2010-02-02T16:20:00","date_gmt":"2010-02-02T21:20:00","guid":{"rendered":"http:\/\/www.autoblog.com\/2010\/02\/02\/mazda-to-launch-special-20th-anniversary-mx-5-miata-in-geneva\/"},"modified":"2010-02-02T16:20:00","modified_gmt":"2010-02-02T21:20:00","slug":"mazda-to-launch-special-20th-anniversary-mx-5-miata-in-geneva","status":"publish","type":"post","link":"https:\/\/mereja.media\/index\/268505","title":{"rendered":"Mazda to launch special 20th Anniversary MX-5 Miata in Geneva"},"content":{"rendered":"<p>Filed under: <a href=\"http:\/\/www.autoblog.com\/category\/convertibles\/\" rel=\"tag\">Convertible<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/sports\/\" rel=\"tag\">Performance<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/geneva-motor-show\/\" rel=\"tag\">Geneva Motor Show<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/japan\/\" rel=\"tag\">Japan<\/a>, <a href=\"http:\/\/www.autoblog.com\/category\/mazda\/\" rel=\"tag\">Mazda<\/a><\/p>\n<p><a href=\"http:\/\/www.autoblog.com\/gallery\/20th-anniversary-mazda-mx-5-miata\/\"><img decoding=\"async\" vspace=\"4\" hspace=\"0\" border=\"1\" alt=\"\" src=\"http:\/\/www.blogcdn.com\/www.autoblog.com\/media\/2010\/02\/630mazda.jpg\" \/><\/a><\/p>\n<div style=\"text-align: center;\"><strong><em><small>Twenty years of motoring goodness &#8211; click above for high-res image<\/small><\/em><\/strong><\/div>\n<p>\nTwenty years. Can you believe it&#8217;s been two decades since we first heard the Japanese phrase <a href=\"http:\/\/autoblog.com\/tag\/jinba+ittai\"><em>Jinba ittai<\/em><\/a> (meaning &#8220;rider and the horse are one&#8221;)? To catch you up, way back in 1976, some <a href=\"http:\/\/autoblog.com\/make\/mazda\">Mazda<\/a> engineers asked American auto journalist Bob Hall what they should build next. Mr Hall, who later wound up working for Mazda, mentioned the bugs-in-the-teeth British roadsters that every gearhead both loved and loathed. Their reputation as great driver&#8217;s cars was only preceded by their rep for breaking down and stranding you on the side of the road. <\/p>\n<p>If Mazda could engineer a tight, compact, great-handling roadster that didn&#8217;t dump all its fluids every other Wednesday, they&#8217;d surely have a hit. Back at the 1989 <a href=\"http:\/\/www.autoblog.com\/category\/chicago-auto-show\/\">Chicago Auto Show<\/a>, the world met the <a href=\"http:\/\/autoblog.com\/tag\/mx-5\">MX-5<\/a>, much, <em>much<\/em> better known as the <a href=\"http:\/\/autoblog.com\/model\/miata\">Miata<\/a>. Since then, nearly 1,000,000 Miatas have been built, with just under 400,000 of them getting snatched up by American consumers. In other words, the Miata gambit worked.<\/p>\n<p>To commemorate twenty years of building such great sports cars, Mazda will be introducing a 20th Anniversary Limited Edition MX-5 Miata at next month&#8217;s <a href=\"http:\/\/autoblog.com\/category\/Geneva+Motor+Show\">Geneva Motor Show<\/a>. Pay special attention to the &#8220;Limited&#8221; part of the name, as only 2,000 anniversary cars will be built, and they&#8217;ll only be available in Europe. One reason for the latter might be that the 20th Anniversary cars are based on the smaller displacement 1.8-liter car, a version of the Miata not sold in the States, or it could be that we may get our own commemorative edition to be announced at a later date. <\/p>\n<p>Like most anniversary packages (see the <a href=\"http:\/\/www.autoblog.com\/tag\/Nissan370z40thAnniversaryEdition\/\">big four-oh Nissan Z<\/a>), nothing too exciting is happening to this Miata. There is, of course, the requisite numbered plaque. There&#8217;s a chrome grille surround, chrome door-handles and chrome headlight surrounds. You also get &#8220;silver-look&#8221; fog light surrounds, plus special 17-inch wheels with &#8220;20th Anniversary&#8221; logos. The 20th Anniversary cars are available only in red, white or a new <font size=\"2\" face=\"Arial, Helvetica, sans-serif\">Aurora Blue, which we find rather sharp looking. And lest you think Mazda&#8217;s not tossing a bone to performance enthusiasts, the car comes with a strut-tower brace. <\/p>\n<p><\/p>\n<div class=\"postgallery\">\n<p><strong>Gallery: <a href=\"http:\/\/www.autoblog.com\/photos\/20th-anniversary-mazda-mx-5-miata\/low\/\">20th Anniversary Mazda MX-5 Miata<\/a><\/strong><\/p>\n<p><a href=\"http:\/\/www.autoblog.com\/photos\/20th-anniversary-mazda-mx-5-miata\/low\/\"><img decoding=\"async\" src=\"http:\/\/www.blogcdn.com\/www.autoblog.com\/media\/2010\/02\/20thmazda_thumbnail.jpg\" alt=\"\" title=\"\" \/><\/a><\/div>\n<p>\n[Source: Mazda]<br \/>\n<\/font><\/p>\n<p style=\"padding:5px;background:#ddd;border:1px solid #ccc;clear:both;\"><a href=\"http:\/\/www.autoblog.com\/2010\/02\/02\/mazda-to-launch-special-20th-anniversary-mx-5-miata-in-geneva\/\">Mazda to launch special 20th Anniversary MX-5 Miata in Geneva<\/a> originally appeared on <a href=\"http:\/\/www.autoblog.com\">Autoblog<\/a> on Tue, 02 Feb 2010 16:20:00 EST.  Please see our <a href=\"http:\/\/www.weblogsinc.com\/feed-terms\/\">terms for use of feeds<\/a>.<\/p>\n<h6 style=\"clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;\"><\/h6>\n<p><a href=\"http:\/\/www.autoblog.com\/2010\/02\/02\/mazda-to-launch-special-20th-anniversary-mx-5-miata-in-geneva\/\" rel=\"bookmark\" title=\"Permanent link to this entry\">Permalink<\/a>&nbsp;|&nbsp;<a href=\"http:\/\/www.autoblog.com\/forward\/19340964\/\" title=\"Send this entry to a friend via email\">Email this<\/a>&nbsp;|&nbsp;<a href=\"http:\/\/www.autoblog.com\/2010\/02\/02\/mazda-to-launch-special-20th-anniversary-mx-5-miata-in-geneva\/#comments\" title=\"View reader comments on this entry\">Comments<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Filed under: Convertible, Performance, Geneva Motor Show, Japan, Mazda Twenty years of motoring goodness &#8211; click above for high-res image Twenty years. Can you believe it&#8217;s been two decades since we first heard the Japanese phrase Jinba ittai (meaning &#8220;rider and the horse are one&#8221;)? To catch you up, way back in 1976, some Mazda [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-268505","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/268505","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/comments?post=268505"}],"version-history":[{"count":0,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/posts\/268505\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/media?parent=268505"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/categories?post=268505"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.media\/index\/wp-json\/wp\/v2\/tags?post=268505"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}